ENTERPRISE 2.0 Andy McAfee at Dev Learn 09

Altruism

make it easy to help one another

New node

stop obsessing over risks (they're rare)

Tweeters help stranded Andy fix car

Emergent

Internet trumps your intranet

self-assembled

self-organizing

Intelligence

enable peer review

experiment with collective intelligence

prediction markets/wisdom of crowds

narrate your work

Benefits

greater collaboration

CIA: wiki helps find the right people

Process

unlike Taylor's one best way

minimize workflow

expose structure over time

don't lock in too early: NewPedia failed

Innovation

crowd sourcing

diversity of interests

enough eyeballs, all problems are shallow

build communities people want to join

expertise is emergent

question credentialism

Impact

McKinsey: 20% performance boost

not going back to business as usual