"Welcome to Amsterdam, City of Ideas"

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Overview of all talks

Job Cohen

Mayor of Amsterdam

TED & Amsterdam

amsterdam brief history

reputation of ideas

17th century city, Golden Age, World power, 1st bank created, 1st joined stock company, stock options, stock exchange, Dutch East India Company, 1st multinational, colonies, all over the world, city needed new people, technological innovation, climate, freedom, new people, sharing new cultures, flourishing bookprinting industry, home of philosophers, objective is freedom, international commercial center

nowadays

strategic location

port

schiphol

harbor

AMS IX

creative industries

new media

attract people

financial centre

example

Red light district combined with Red light fashion

key

openess

freedom

trade

tollerance

creativity

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