Mindmapping panel
introduction
moving from an area of personal to team productivity
the value of tacit knowledge has grown very much
retirement - the entire workforce will be considered too valuable to walk off the stage too soon
value of mapping and collaboration
lots of personal use
visualizing the big picture
being able to manage a larger number of R&D projects
collaborating in innovation
bringing together disparate groups
companies using for sales - co-creationg of content with customers
strategic planning
examples
US army
research to combat bird flu
SnapXT - ability to create a disposable application, generating websites with not technical knowledge at all
questions
people taking up when no one is pushing?
why be limited to the kind of mapping that can be done on paper and replicate it to computers?
panama has made it cosnstitutionally mandatory for children to learn? (Martin - to follow up with him for references)
what does it tkae of mm to become mainstream in business
constitutional mandate ? :D
people realize that they are able to unlock ideation
mindmapping is a situational applications, it's coming into organizations thorugh people who see if with others, user generated, it will happen naturally
children use it now and grow up with it
what are the other companies doing to go web 2.0
collaboration online
what MindManager does on the desktop can be done on the web
discovery of info on the web that pertains to this mindmap
switching between different types of visualization
mindmapping not so freeform as pure paper - much nicer - much closer to the philosophy
much more compelling tools come up - a lot to choose from
look at stuff like concept share; visual thinking
visual thesaurus
evangelizing
getting people to come into
putting value / content into the map, business practicality
context - form there into other parts of the organization
collaboration - process, now they use they same process for each new account
start using the map with customers as they are doing the sales discovery process; co-creationg between customer and sales people...
the customer gets the proposal in a map - they co-created it
cutting sales cycle a lot
why mindmapping on the net?
it seems like an obvious choice!
the team put up up the map of this panel on MindMeister
but it doesn't look like it is public... or is it?
co-creating
people are not usually in an office when they need to collaborate in creating
it is still important to also have a direct, voice conversation, instead of just typing away silently
very important at the start up - visualization can help bridge some language and cultural issues
SnapXT
taking a map and doing stuff with it
allowing people to take a map and generate collaborative websites
they were using MindManager as the front end
clients are using it in 2 ways:
virtual teams with completely custom projects, create project in a mindmap, generate a complete website of that from the click of a button
creating a body of knowledge, legal firm in real estate law, mapped out the legal information in this area, to get to the website content, they use a mindmap
bi-directional nature
bringing stuff back into a map and working on it there
the tool is good for its connectiveness to the next stage of collaboration
Intensil
the question of ROI for enterprise 2.0
going from ideation to something repeatable
the customers made them implement mindmapping as an input device
creating instant workflow from the output of a brainstorming session
in a non-threatening environemnt
you can always re-organize
mindmaps get people thinking in a process-oriented level
intuitively, people build maps that translate into flow very well
if you've been working on a list, inserting things feels threatening because you're disturbing a sequential order; not in a mindmap!
allowing a team to evolve their thinking as a team
normalizing mindmapping as a normal business application
re-arranging ideas is a very good way to get to the core of a theme
encouraging loose thinkging - they allow for possibilities in connections
concept mapping is something else
a reflection of language
non-hierarchical form, no main idea
if you give your mindmap to another person, he /she might not be able to do a lot with it
mindmaps are great for computers because of the semantic clarity, add a thought
new stuff
Everything is miscellaneous - Weinberger - everything can be a node
if everything is leaves, you can use a mindmap as a structure to pull the trees together
any leaf can be on any tree
in current mindmaps, there is always a central topic - anything should be able to be a central topic
the map is not the territory