Initial Ideas For Ancillary Product

1. Styling

1.1. Colours

1.1.1. Same as magazine, bright, colourful, eye grabbing

1.1.2. Orange

1.1.2.1. Grey

1.1.2.1.1. Black

1.2. Images

1.2.1. Captures Sheffield and the surrounding area. These images will be similar to the ones that are in the main magazine as they need to be choerant so that the billboard looks like it is part of the magazine

1.2.1.1. Sheffield

1.2.1.1.1. Sheffield Peace Gardens

2. Information

2.1. The information that will be in the ancillaries will refelct the information that is already in the magazine. THis is becuase websites are a link bbetween the magazine and more information as people go on the website to gain more information from links in the magazine.

3. Eyecatching

3.1. The billboard especially has to be eye catching and concise to make it more eye grabbing. Billboards are usually read by people in there car so the more consist it is, the more that people can read when they are driving.

4. All about the local area

4.1. The photos and information that are in my ancillaries will be of the local area my magazine is all about the local area so my ancillaries need to follow suit. The best way to show that the magazines is about the local area is to show photos of the local area which shows what my ancillaries will be about.