Raphael Young Website Redesign Project Plan

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Raphael Young Website Redesign Project Plan by Mind Map: Raphael Young Website Redesign Project Plan

1. Project Schedule

1.1. P1

1.1.1. Create Website Design Concepts

1.1.2. Concept Meeting

1.1.3. Design / Template Sign-off

1.1.4. Features Discussion and Sign-off

1.2. P2

1.2.1. Create and Deploy New Temporary Landing Page

1.3. P3

1.3.1. Branding / Collateral Collection and Development

1.4. P4

1.4.1. Marketing Methodology and Development

1.5. P5

1.5.1. Finalize / Test Website

1.5.2. Product Launch

1.5.3. Product Monitoring

2. Team

2.1. Site / Add-on's Build

2.1.1. Richard

2.1.2. Rajashri

2.2. Brand Development

2.2.1. All

2.3. Marketing

2.3.1. Development

2.3.1.1. All

2.3.2. Creation

2.3.2.1. Richard

2.3.2.2. Rajashri

2.4. Social Media

2.4.1. Rajashri

2.5. SEO

2.5.1. Richard

2.6. Project Management

2.6.1. Richard

2.6.2. Deborah

2.7. Project Finalization and Sign-off

2.7.1. Raphael

2.7.2. Deborah

3. Target Market Identification

3.1. Location

3.2. Language(s)

3.3. Income level

3.4. Age Group

3.5. Gender

3.6. Social Placement

4. Objectives

4.1. Look & Feel

4.1.1. Modern Design and Technology

4.1.2. Raphael Young Brand

4.1.3. Clean Navigation

4.1.4. Wow Factor

4.2. More Users

4.2.1. Membership Options

4.2.2. Grow Community

4.2.3. Feedback

4.2.4. Social Media Integration

4.2.5. Language Support

4.3. New Features

4.3.1. Usage of Modern Design and Development Tools

4.3.2. Responsive Design for Seamless Mobile Access

4.3.3. Connected Services

4.3.4. E-Commerce

4.3.5. Blog

4.3.6. Analytics

4.4. SEO

4.4.1. Ads

4.4.2. Internal

4.4.3. Reporting

4.5. Budget

4.5.1. More Online Advertising

5. Marketing

5.1. Promotion

5.1.1. Social Media

5.1.2. Google Ads

5.1.3. Banner Ads

5.1.4. E-mail Marketing

5.1.5. Website Blog

5.1.6. Newsletter

5.1.7. raphaelyoungstudio.com

5.2. Strategy

5.2.1. Visitors

5.2.1.1. Unique

5.2.1.2. Capture

5.2.1.3. Redirect

5.2.1.3.1. Retail

5.2.1.3.2. raphaelyoungstudio.com

6. Material

6.1. Corporate Identity

6.1.1. Logo

6.1.2. Images

6.1.2.1. Current

6.1.2.2. New

6.1.3. Brand Standard

6.1.4. Template Pages

6.1.4.1. Web

6.1.4.2. Print

6.1.5. Documents

6.1.5.1. Creation

6.1.5.2. Repository

6.1.6. Copyright Management

7. Budget

7.1. Initial

7.2. Continued