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Mobile Marketing & Technology Blueprint for Small Business - Inside Mobile Niche by Mind Map: Mobile Marketing & Technology Blueprint for Small Business               - Inside Mobile Niche
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Mobile Marketing & Technology Blueprint for Small Business - Inside Mobile Niche

Integration

How will you incorporate mobile with your other marketing - online and offline?

Cross promotion - website, social media, email, word of mouth

Shopping cart - separate or same as web, Facebook

Third party Integration tools (more expensive, larger businesses). Small business - do you need to?

How will your get the work done - in-house/outsourcing/both?

Mobile Strategy

Why Mobile for your business?

Market assessment. Is your current market ready? Target market? Are you?

What are your goals?

What is your budget?

Who will do the work?

What is your timeline?

What mobile venues make the most sense for your business? (size, budget, market, expertise)

Can you implement your mobile strategy in phases?

What would you like your mobile content be?

Types

SMS/Text Message Marketing

QR Codes

Mobile website / Landing pages

Mobile payment solutions: mobile commerce, mcommerce, mobile ecommerce, mobile wallet

Mobile Apps

Resources

SMS/Text Messaging Services

QR Codes

Mobile Websites / Landing Pages

Mobile Apps

Mobile Payment Solutions (mobile commerce, mcommerce, mobile wallet, mobile ecommerce)

All-in-one Solutions

Books

For a readable pdf version with each section of this mindmap on letter size paper go to http://nich.in/blueprint