STRENGTHS & WEAKNESS OF SHENZHEN

1. Close relationship with HK

1.1. Reason Shenzhen grow rapidly

1.2. Joint Partnership

2. Able to compete with competitors

2.1. Theme parks & ocean parks

2.2. Good reputation

2.3. Establish customer base

3. Competitions

3.1. HK Disneyland

3.1.1. Expansion

3.2. Shanghai Disneyland

4. High tax rate 25%

4.1. Lower profit earned

5. Economic Growth

5.1. High GDP

5.2. Fastest growing city

5.3. Expectation of employment growth in tourism industry

6. Tourism Desinations

6.1. Domestic Tourist Growth

6.1.1. HK, Macau, Taiwan

6.2. Outbound Tourist

6.2.1. Taiwan & Korea

7. Running out of the supply of cheap labour

7.1. Demand high wages

7.2. Demand high benefits

7.3. Fewer workers remain in countryside