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WIT Marketing by Mind Map: WIT Marketing
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WIT Marketing

Users groups

List of Utah users groups http://jordy.gundy.org/utah-user-groups/

Wordpress SLC

SLC Agile

IXDA Utah

Launchup.org

Monthly meetings held at Thanksgiving Point. You can sign up to present at one of them: http://www.launchup.org/events/apply-to-present/

SE

NSE

Target audience and message

Current 7th and 8th grade students interested in technology

People working in Utah technology industry

Current 7th and 8th grade students in charter schools

Parents of current 7th and 8th grade students in charter schools

Parents of current 7th and 8th grade students looking for something different

General Current 7th and 8th grade students

Parents of current 7th and 8th grade students

Kid non-tech events

Student associations

Science events

Homeschooling

Schools

churches

Boys and Girls Clubs

Organization has 4 locations (each with a computer lab). They serve 4,700 kids (1,300 are teens).  I talked to them about putting fliers up in the lab, having fliers for kids to take and even teaching an after school computer seminar.  The lady seemed especially interested in the seminar/class. ========================== I got your voicemail, you are welcome to bring some filers to my office and I will get them out to our Clubs. I will then be in touch about setting up computer classes. You can bring them to our office address in my signature. Thanks for thinking of us. Carrie Francis Director of Operations 669 South 200 East #100 Salt Lake City, Utah 84111 Ph: 801.322.4411 Fax: 801.322.4435 carrie.francis@bgcgsl.org

YMCA

Jason knows Rich West here

YWCA

SLCO library

Boy Scouts of America

Girl Scouts

Cookie Party Program Director, Raquel Lee. Her email address is rlee@gsutah.org and her phone number is 801-716-5121. Utah STEM coordinator Shari Solomon-Klebba

Places kids have to go

Governmental representatives

Kid technology events

Utah Scratch Day [Sat 25 May 2013, 1 - 5 pm]

Held in May each year. Contact Carl Lyman @ USOE or Helen Hu @ Westminster for details.

SkillsUSA

Lego Leagues

May 7, 2013 - Registration opens (go to www.utfll.utah.edu) Aug. 9, 2013 - FLL new coach workshop Aug. 27, 2013 - FLL global challenge release: Nature's Fury September 2013 - FLL team registration closes Sept. 18, 2013 - FLL “Meet the Experts”: Learn all about the Nature’s Fury theme and tour the Natural History Museum of Utah for FREE Dec. 1, 2013 - FLL tournament volunteer training available online Jan. 4, 2014 - FLL qualifying tournaments Jan. 11, 2014 - FLL qualifying tournaments Jan. 21, 2014 - FLL championship judges training Jan. 25, 2014 - Utah FLL Championship Tournament Utah FIRST Lego League, utfll@utah.edu. Katie Evans, katie.evans@utah.edu or 801-581-7496.

USOE tech events

Robotics

STEM

Parent non-tech events

Science Friday live broadcast [19 Apr 2013]

11:45 am - 2:00 pm @ SLCC Grande Theatre on South City Campus

Salt Lake Maker Faire [10 Aug 2013]

Tech job recruiters

Parent tech events

501 tech club

Code Day Salt Lake City [24 May 2014]

This is the first CodeDay to be held in Salt Lake City and with your help, it won't be the last. CodeDay is a 24-hour hackathon for anyone to come and build something awesome in 24hours. There are great prizes offered and any age can attend. Meals are provided.

IEEE events

IT professional Group Meeting

IT Professional Group Meeting held at the Riverton Employment Resource Center (3740 West Market Center Drive, 13175 South, Riverton) meets monthly on the first Thursday from 7 to 9 pm. Ralph Hansen is an Account Representative with LDS Employment at the Riverton office, 801-824-8530 or ralphjhansen@gmail.com. (Are they still meeting?)

Utah Geek Events

Salt Lake Open Space

@SLOpenSpace

RedKonnect Hackathon

Monthly events

Weekly events

Annual events

General events

Parades

Float idea- a truck pulling a decorated trailer with the sign “Technology has Changed, Shouldn’t Education?”   Get teens on trailer to show examples of change: record player, MP3 mailbox/letter, e-mail, twitter or facebook logo on a t-shirt holding a phone old rotary phone - cell phone old desk, book, paper, - table with kids working together on a computer old Atari, -computer old clunky computer, new lightweight computer Have kids in the past wear black and white, possible era clothes.  Have WIT kids wear bright colored t-shirts (lime green, yellow, turquoise, bright pink). David thought about having a new truck and an old car.  We have access to a restored ‘55 Oldsmobile.  (May not be allowed in WJ parade, need permission if newer than ‘43).   Items needed: Nice looking truck (good pulling capacity) trailer teens (possible WIT Students) colored t-shirts (does school provide them, or just ask kids to bring their own,  print logo or plain. Printed logo could be good advertising as kids walk around after parade) old school desk http://www.ksl.com/index.php?nid=218&cat=361&ad=24507237 bing bags, love sack new computers, laptops, Kindles, Ipad,  MP3, cellphone, etc. Old rotary phone Record player, records mailbox decorating supplies Storage place for trailer (if borrowing a trailer, could we use it for a month and store it somewhere, or if we can only borrow it on certain days, we would need to put skirting and props on each time). Driver flyers (Draper charges more if you pass out)

City fairs

Signs or fliers

Daybreak events

Door hangers on nearby houses

City newsletters

City parks and recreation

City rodeos

Movie premieres

How about when Iron Man 3 comes out?

Outside organizations

Utah Technology Council

Silicon Slopes

Utah Digital Media Coalition

Utah Space Grant Consortium

Governor's Office of Economic Development

4H

Vernon Parent

Corporate relationships

Personal relationships

Ethnic groups and minorities

Companies to contact

Outspoken STEM advocates

Todd Lutwak of Andreessen Horowitz Leor Stern of Google Celestine Johnson of Innovation Endeavors Duncan Logan of RocketSpace Gerald Brady of Silicon Valley Bank Marguerite Hancock of Stanford Business School and the SPRIE Project Rhonda Abrams of The Planning Shop

Media

newspapers

magazines

TV

Groundbreaking

Movie theaters

Radio

Social media

Internet

Newsletters

Direct mail

Get a mailing list of families with students in the right ages in the surrounding WIT communities. Then use nonprofit postage, or have people stop by their homes and pass out the fliers.

WIT events

Get to Know WIT

Hiring events

Get a proposed teaching team together, plan a mini sprint (giving them a chance to choose from several events/time periods), then have them teach a mini lesson with some Board members and students present. Maybe start with the "Why [my subject] matters" prepared beforehand, then see how they weave it together and work as a team?

Potential student events

WIT targets

Target communities

WIT marketing needs

Trade show banners

Business cards for board members

Tri fold flier for tech companies

Business card handout size

Door hanger card

Restaurant table topper

Stationary

Buttons for events

WIT T-shirts/polos