SuperNova 2018 through the eyes of @LuytenBram from @atmire

Get Started. It's Free
or sign up with your email address
SuperNova 2018 through the eyes of @LuytenBram from @atmire by Mind Map: SuperNova 2018  through the eyes of  @LuytenBram  from @atmire

1. Nina Tandon - EpiBone

1.1. Huge potential in copying "tech" from biology

1.1.1. Mitochondria convert energy more efficient than the sun

1.2. Bioreactors

1.2.1. Copy nature

1.2.2. Grow bone for reimplants

1.2.2.1. Skull and face are the current focus because that's where shape really matters

1.3. At scale, personalized medicine has huge cost reduction potential. It will not only benefit the rich

1.4. EpiBone time to market

1.4.1. Clinical trials with real patients scheduled for 2019

1.5. Plant-e

1.5.1. Power plants of the future actually made of plants

1.6. Bricks of bacteria

1.6.1. Self healing

2. Armin Pohl - Mackevision

2.1. World leading CGI

2.2. Almost an emmy for NetFlix Lost in Space

2.3. Car industry relies more and more on CGI for advertisement etc

2.4. Mackevision part of Accenture

3. Duco Sickinghe - Fortino Capital

3.1. Real differentiation

3.1.1. Even if your competitor has the complete contents of your business plan, they are still not able to do what you do

3.2. Anchoring your USP

3.2.1. Retention plans!

3.2.2. The key competences in your team need to stay

3.3. Real Agility

3.3.1. After you just approved your new strategy/plan, can you shift gears quick enough after new data comes in?

3.4. Football coach analogy

3.4.1. Critically look at your lineup every 6 months

3.4.2. Do you have people on the right seat in the right bus, for the current challenges?

3.4.3. The structure of your organization should be goal oriented

3.5. Investing in Teams

3.5.1. We say yes if we feel good about the culture

4. Pieter Jan Boute & Louis Jonckheere - Showpad

4.1. Problems in B2B Sales

4.1.1. Prospects get bored if they just get repeated again what they already read on the website

4.1.2. It's often not trivial to find the latest/right deck/marketing materials. These materials can be shared better within organisations

4.1.3. Few organisations orient their processes on the entire buying experience

4.2. Guide your customer on the buying journey and make it as easy as possible to buy from you.

5. Seth Godin

5.1. Do work that matters for people who care

5.2. Are you doing what you know what to do?

5.2.1. Or do you already focus on all that's possible?

5.3. MORE and CHEAPER is not always better

5.3.1. Is it really your dream to create "the cheap one"?

5.4. Bowling analogy

5.4.1. If you move the pins one inch closer, you get a strike all the time

5.4.2. If you move the pins one inch away from eachoter, you never throw a strike

5.5. Icarus Deception and Kamiwaza

5.5.1. It's not about flying too high and melting your wings, It's also a warning against FLYING TOO LOW.

5.6. If you give people a choice, they will make a choice

5.7. Treat different people differently

5.8. Doors open when you eagerly give credit. Recognize the rockstars around you, and you will both be noticed.

5.9. Social media attention in itself is a Symptom, not a tactic.

5.9.1. If you do exceptional work, your customers will be talking about you on social media

5.10. Make

5.10.1. A story

5.10.2. A difference

5.10.3. A change

5.10.3.1. You will feel TENSION all the time

5.11. Pick the smallest viable market

5.11.1. And obsess the hell out of it

5.12. Sell at the edges

5.12.1. Build for the weird people

5.13. Put it out

5.13.1. Adjust

5.13.1.1. Do it again !

5.14. There is no map or howto for Art

5.14.1. Otherwise you'd be the (second) plumber putting the toilet into the museum

5.15. Leadership

5.15.1. We don't know how to get there, but we'll organise and get there together

6. Biz Stone - Twitter co-founder

6.1. Twitter funfacts

6.1.1. Origin

6.1.1.1. Original business, a podcast company, wasn't working out. The idea for twitter originated in a hack week. Initially, was not met with enthusiasm

6.1.2. Innovation

6.1.2.1. @ mentions, retweets, has tags ... are all the result of OBSERVED use from the user base, turned into actual platform features

6.2. You can't recognise a good idea

6.2.1. You can only tell if you're emotionally invested or not.

6.2.2. If you are ... GO FOR IT

6.3. 2018 Trends

6.3.1. Your reputation is your reputation

6.3.1.1. No more difference online vs offline

6.3.1.2. Act civil

6.3.2. Renewed enthusiasm for analog

6.3.2.1. Vinyl record sales on the rise again

6.3.2.2. Future may look quite analog, potentially without smartphones as actual devices

6.4. Interviewer didn't tweet much because he doesn't like to be insulted

6.5. Twitter mission: Serving the public coversation

6.5.1. New emphasis on responsibility and accountability

6.5.2. Took a while and some soul searching before this mission was in place

6.6. Don't just chase the money. Surround yourself with good people and measure yourself with them.

6.7. Investment in Visit

6.7.1. Base data comes from real doctors and nurses analysis

7. Ray Kurzweil

7.1. Timing of innovation

7.1.1. The right person at the right time

7.2. It didn't start with Moore's law

7.2.1. Computing power has known an exponential progress already way earlier

7.3. Many of the diseases we know today likely overcome by 2020

7.4. We're heading towards an age of great abundance

7.5. We'll stop using 40% of our land for agriculture due to the innovations in vertical agriculture

7.6. Fashion will be disrupted as you will 3D print either open source patterns or licensed patterns from your home

7.6.1. Ultimaker current example

7.7. Big wave of current physical technology becoming information technology

7.8. Learn by doing

7.8.1. Singularity University

7.9. Optimism after 1% of the work was done after 7 years into the human genome project

7.9.1. That meant only 7 more year/doublings were needed to finish up.

8. Jane McGonigal

8.1. 2.6BN people are playing games

8.1.1. 12 BN hours of global gaming a week

8.2. The opposite of Play is not work, it's Depression

8.3. Array of positive things happing to the brain while gaming

8.3.1. Optimism about learning and achieving goals

8.3.2. Curiousity

8.3.3. Surprise

8.3.4. Joy and Excitement

8.3.5. Pride and Accomplishment

8.3.6. Easy to connect to others and make meaningful connections

8.3.7. High feedback environment

8.4. Caudate Nucleus

8.4.1. Lights up when we make a choice

8.4.2. Every choide in a game, is an incentive of something positive to happen

8.4.3. Your brain goes into learning hyperdrive

8.5. Gaming shapes the learning capabilities and creates a group of super empowered, hopeful individuals

8.6. Ethical OS

8.6.1. How not to regret the things we build

8.6.2. What if we could detect mental issues in face recognition and if HR departments would be using this?

8.7. Remove the dread, anxiety etc of complex problems

8.8. The more people play, the better the collective gets at the game

8.9. Don't dwell on problems of the past, prevent the problems of the future

9. Geert Noels

9.1. Econoshock

9.1.1. The chapter on climate was questioned and opposed the most

9.2. Biggest mistake you can make about the future

9.2.1. Overestimating change

9.2.2. Underestimating change

9.2.3. Solution? Think in scenarios

9.2.3.1. What's the best and worse that can happen?

9.2.3.2. During the financial crisis, it was really mindblowing to hear that the ECB only had a "single scenario".

9.2.4. Somethings are bound to change very slowly

9.2.4.1. Demography related topics for example

9.3. Fake news and Facts don't matter anymore in the discourse

9.3.1. Sooner or later the facts will catch up

9.3.1.1. The world and its leaders can live in denial for a very long time, but they can't keep living in denial.

9.3.2. Read things you totally disagree with. The people who are usually not open to change, or not open to opposing views. If you want to get better at this, READ the opposing view.

9.3.3. Everyone comes into a discussion with a bias. Make sure you are aware what your own bias is.

9.4. Belgium, failed state?

9.4.1. Belgium has traditionally never been preparing for a crisis. At a crisis, going in head first and just seeing what will happen

9.4.2. Don't expect or hope for top down changes in Belgium. These are very unlikely.

9.4.2.1. Be the change and bring it up from the grassroots.

9.5. Democracy vs authoritarian leadership

9.5.1. In stable times, the democratic leadership should make sure they get prepared for the following crisis

9.5.2. Crisis requires crisis management. Very important that this crisis management steps down again later. Both in companies as in governments.

9.6. Europe at risk?

9.6.1. Like Belgium, Europe has no long term strategy at the moment.

9.6.2. Some European countries, DO have long term strategies and it's very interesting to look at and learn from them.

9.7. Stay away from Government Subsidies and surround yourself with positive elements

9.7.1. If you depend on subsidies, the government won't be there to catch you when things go bad.

10. Tim Harford

10.1. Fifty things that made modern economy

10.2. Mistakes we make

10.2.1. Blade Runner phone booth analogy

10.2.1.1. Envisioned coins to be dropped into the phone box

10.2.1.2. Didn't envision cell phones

10.2.2. Blade Runner: The Rachel Mistake

10.2.2.1. We often look at the most magnificent

10.2.2.2. Gutenberg press vs paper

10.2.2.3. Bibles used to be the only thing that was printed

10.2.2.3.1. No market for something printed on cheap material

10.2.2.3.2. All on animal skin

10.2.2.3.3. 500.000 sheep needed for 400 bibles

10.2.2.4. If you make something basic/simple very very cheap, then you drive change in society

10.2.2.4.1. TOILET PAPER PRINCIPLE

10.2.2.5. Yes, sophistication is important, but don't forget about the crucial innovations in the BASICS.

10.2.3. Missing social change

10.2.3.1. 1960s future view video on the modern office was totally wrong.

10.2.3.1.1. Boss still had paper on his desk, and computer was not the main device

10.2.3.1.2. There was still an army of typist women

10.2.3.2. Late 19th century factory

10.2.3.2.1. Driven by a driveshaft

10.2.3.2.2. Early failures with replacing steam with electricity, because they didn't envision to change EVERYTHING.

10.2.3.2.3. Change is needed on all levels to fully leverage new technology

10.3. The Threat of AI

10.3.1. Not HAL 9000

10.3.2. Jennifer replacing the "brain" activity of order pickers

10.3.3. Hopefully, AI can free up time so we can leverage our brain power MORE in our jobs, not less

11. Philip Inghelbrecht - Shazam founder

11.1. 20-20 Hindsight on Shazam History

11.2. Today Shazam drives 5-7% of all music sales world wide

11.3. Shazam was 6-7 ears of flatline in growth, in the era before the iphone and the app stores came along

11.4. Focus on hard problems with simple solutions

11.5. Shazam funfacts

11.5.1. Backend always ran on its own hardware and still runs on custom GPU based infra today

11.5.2. There was no DB of digital music to start from

11.5.2.1. Ripped physical cds from a wholesaler

11.5.2.2. 20 people, 24/7, 6 weeks

11.5.3. Before internet on phone, you could record with your old GSM phone, and dial 2580 to upload your recording, and receive an SMS back with the result.

11.5.4. Shazam's lookups are a statistically significant indicator on future radio plays and music sales

11.6. If you want to land on the moon, shoot for the stars

11.6.1. Shazam had an incredibly low chance of success, due to the compound low success percentages of the different challenges involved.

11.7. Blockchain for music rights management

11.7.1. Incredibly challenging right now, and also likely total small chance of success on the different factors involved

11.7.2. One company out there will crack it, and after that we will take it for granted and treat it as "normal".

11.8. Think Bigger

11.8.1. Belgians have a tendency to seriously suck at this

11.8.2. Anything could be "shazamed"

11.8.2.1. What the Font for recognizing fonts

11.8.3. Bird species etc

12. Vivienne Ming - AI for Good

12.1. How do we know we're not making things worse?

12.1.1. Face recognition

12.2. Funfacts

12.2.1. Wore google glass for 3 years

12.2.2. Developed an AI for type 1 diabetes (for her son) tracking and piped that information to her Google glass

12.3. Autism

12.3.1. Often huge challenges to recognize facial expressions

12.3.2. Wearable for reading emotions in real time

12.3.3. People in the autism spectrum can learn empathy through these tools

12.4. Many problems exist because we don't have enough experts to go around

12.4.1. Anything that these experts do repeatedly has the potential to be automated by AI

12.4.2. You need to know HOW you will fix/address a specific problem, before you can throw AI against it.

13. Luc Van Hove - imec

13.1. MEA chip

13.1.1. Reading out data on the individual cell level

13.2. Solid state Li-Ion battery

14. Neil Harbisson

14.1. Born entirely colour blind

14.2. Not VR or AR but RR

14.2.1. Revealed Reality

14.2.2. Just showing what's already there

14.3. Humans are not black or white, but different shades of orange

14.4. Ethical board reasons why the hospital rejected to do the operation

14.4.1. not a pre existing bodypart

14.4.2. Danger to the reputation of the hospital

14.4.3. Non human usecase

14.5. Cost saving potential

14.5.1. If we would all have perfect night vision, we wouldn't need so much light

14.5.2. If we could all regulate our own body temperatures, we wouldn't need to heat the rooms we live/work in so much

14.6. Transdental Comms system

14.6.1. Applications in communication where you can't rely on conduction over the air

14.7. Chromaphone

14.7.1. Device that interprets colour and transcodes it into vibrations/sound

14.8. Artificial sense, not intelligence

14.8.1. The brain had to make sense of the input vibrations/data.

15. Angelo Vermeulen

15.1. Building regenerative structures ON but also IN asteroids

16. Anna Rosling Rönnlund

16.1. www.gapminder.org

16.2. Dollar Street - photos as data to kill country stereotypes

16.3. Bram: didn't take much notes here, read the book before. Buy this book and read it now, will be one of the best books you'll read this year

16.3.1. Factfullness on Amazon

16.4. Many of us are operating on a faulty/old world view. The world is doing much better today than it did 10 years ago.

17. Lorenz Bogaert Netlog, Realo, Delta

17.1. Compensate your team members enough

17.1.1. If they build the solution, they should also profit from it in a way proportional to their contribution

17.1.2. Compared to other countries, Belgium is a great country for stock options.

17.1.3. Equity/stock options very tricky when people leave the organisation

17.1.4. Have people buy stock at a low price. WATCH OUT not to sell to them at a price too high

17.2. FOCUS: the biggest learning from Netlog

17.2.1. We added too much non-essential features with a small team

17.2.2. With netlog we never finished our roadmap

17.2.3. With Delta, the original roadmap we had, is already finished today.

17.3. Netlog facts

17.3.1. 100M accounts but usage was declining

17.3.2. Pivot to twoo, which went up to 250M users

17.3.3. Sold off Twoo shortly after pivot

17.3.4. Used to be called asl.to/ before it became Netlog

17.4. Realo facts

17.4.1. Pivoted to estimates

17.4.2. As an immo platform, was really tough to gain trust from immo agencies, who were afraid we would put them out of business.

17.5. Insights in Marketing

17.5.1. Product speaks

17.5.1.1. Reviews & Ratings rule the app stores

17.5.1.2. Producthunt.com

17.5.2. Paid marketing

17.5.2.1. FB Ads and google ads

17.5.2.2. Make it easy for someone who really needs your product, to find it

17.6. Delta

17.6.1. Usage data and user feature requests drive the roadmap

17.6.2. Goal to become the number 1 crypto currency portfolio tracker

17.6.3. 1.2 Million users, 1% is paying

17.6.3.1. You don't really need to pay, most people who pay are actually enthusiastic backers/supporters

17.6.4. In an ideal world, we'd want it to be a completely free service

18. Sebastiaan Hooft

18.1. #Supernovamentor on Instagram

18.1.1. Selfie + one area of expertise

18.2. You need a mentor, especially when things are going good.

18.2.1. Your family is there for love, not for external advice

18.3. Long walks

18.4. Mentors

18.4.1. Ask for the truth

18.4.2. Show genuine interest

18.4.3. Inspire your mentor expert with inspiring questions