WHY?

1. • Customer focus!

2. • Change agent

3. • Empower evolution

4. • Help with the journey

5. • Help be relevant

6. • Transform mindset

7. • Enable collective experience

8. • Build role communities

9. • Offer consistent message

10. • Foster a sense of belonging

11. • Clarity of purpose

12. • Share best practice

13. • Enable roles to excel

14. • Strategic field sergeant

15. • Bring value in best framing / content

16. • We understands the needs