Email Automation
by Brittney Lunski
1. Automation Rules
1.1. Uses
1.2. Setup
2. Creating/Using Campaigns
2.1. When to Create
2.2. How They Work
3. Reports
3.1. Drip Programs
3.2. Email Reports
4. Engagement Studio
4.1. Setting Up
4.2. Rules
4.3. Triggers
4.4. Actions
5. Forms
5.1. Building
5.1.1. Completion Actions
5.2. Layout Templates
6. Lists
6.1. Importing New Lists
7. Naming Conventions
7.1. Emails
7.2. Templates
7.3. Lists
7.4. Campaigns/Folders
7.5. Automation Rules
8. Emails
8.1. A/B Tests
8.2. Lists
8.3. Scheduling
8.4. Building
8.5. Drafts
8.5.1. Testing
8.5.2. Sender
8.5.3. Lists
8.5.4. Subject Line
8.6. Templates
9. Scheduling
9.1. Subscription Campaigns
9.2. UITs
9.3. Quarterly Materials
9.3.1. SMAs
9.3.2. Mutual Funds