Abel / Andrea Projects

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Abel / Andrea Projects by Mind Map: Abel / Andrea Projects

1. Funnel Scope

1.1. Funnel

1.1.1. Traffic

1.1.1.1. Round 1 : Primer: Build Launch Pixel

1.1.1.1.1. Facebook

1.1.1.1.2. Adwords, Twitter, Linkedin

1.1.1.2. Round 2 : Launch Lead Magnets : CaseStudy & MasterClass Lite

1.1.1.2.1. [email protected] Remarketing List

1.1.1.2.2. [email protected] Remarketing List

1.1.1.2.3. Organic

1.1.2. Funnel

1.1.2.1. Tripwire

1.1.2.1.1. Awareness Frames

1.1.2.1.2. CaseStudy / Master Class Lite

1.1.2.2. Core Offer Automated Webinar

1.1.2.2.1. FUF: All Casestudy & MasterClass Leads

1.1.2.2.2. Remarketing: 2

1.1.3. Collateral Needed

1.1.3.1. Define Master Class Part 1

1.1.3.1.1. What Is the Bullet point summary of the training - 5-7

1.1.3.2. Case Study: Success Story Recorded

1.1.3.2.1. Background

1.1.3.2.2. Before: Problem/Pain

1.1.3.2.3. Middle: Implementation

1.1.3.2.4. After: Outcome Achieved

1.1.3.3. Core Offer Product

1.1.3.3.1. Pre Recored Training

1.1.3.3.2. List of Share links

1.1.3.4. Define Target Profile

1.1.3.4.1. Industries

1.1.3.4.2. Job titles

1.1.3.4.3. Products used

1.1.3.5. Workflow

1.1.3.5.1. Have a Meeting

1.1.3.5.2. Build Funnel

1.1.3.5.3. CopyWriting

1.1.3.5.4. Design

1.1.3.5.5. Tracking & Tagging & Custom Audiences

1.1.3.5.6. Set up Advertising Campaigns

2. Bootstrap Rainmaker : Property Promotion Project

2.1. CopyWriting

2.1.1. Review Meeting Video and Segment

2.1.1.1. Copy Commentary

2.1.1.1.1. Build a Customer Profile Avatar

2.1.1.2. Page Copy

2.1.1.2.1. Tripwire

2.1.1.2.2. Webinar Funnel

2.1.1.3. Ad Copy

2.1.1.3.1. Problem Aware

2.1.1.4. Follow Up Email Copy

2.1.1.4.1. Remarketing 1 - FUF: Optin/no MS Class

2.1.1.5. Follow Up Ad Copy

2.1.1.5.1. Webinar Registration

3. Small Business Blueprint

3.1. Product Strategy

3.1.1. Flow

3.1.1.1. Lead Magnet

3.1.1.1.1. Tripwire

3.1.1.1.2. DIY: Small Business Blueprint $297

3.1.2. Core Product Ideas

3.1.2.1. Product Launch Funnel + Traffic

3.1.2.2. Lead Magnet Funnel + Traffic

3.1.2.3. Lead Magnet + Tripwire Funnel + Traffic

3.1.2.4. Webinar Funnel + Traffic

3.1.2.5. Application Funnel + Traffic

3.1.3. Outline Ideas

3.1.3.1. Unique Tripwire + Unique Core Product ( Webinar Funnel) - General

3.1.3.1.1. Niche Lead Magnet + Niche Value Video...

3.1.3.1.2. SaaS Lead Magnet + Niche Value Video...

3.1.3.1.3. Coaching / Consultants Lead Magnet + Niche Value Video...

3.1.3.1.4. Ecommerce Lead Magnet + Niche Value Video...

3.1.3.2. Consultation Funnel

3.1.3.2.1. Copywriting Consults

3.1.3.2.2. Ad Traffic Consults

3.2. Niche

3.2.1. Ecommerce

3.2.1.1. Use Purevata as a Case Study

3.2.2. Coaching / Consultants

3.2.3. SaaS