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HH.com by Mind Map: HH.com

1. Brand Marketing

1.1. Influencer

1.2. Activation (Guerilla)

1.2.1. Booth placement

1.2.2. Invasion Crew

1.2.3. OOH

1.2.3.1. Billboard

1.2.3.2. Roadshow

1.3. A&P and Collaboration

1.3.1. Brands

1.3.1.1. Local, Home & Living, Lifestyle

1.3.2. Media

1.3.2.1. Radio, Content, Forum

1.3.3. Publisher

1.3.3.1. https://www.likely.com.my

1.4. Event

1.4.1. Appreciation party

1.4.2. Tenant community

1.4.3. Product launches

1.5. PR

2. Product Content

2.1. Site

2.2. App

2.3. SEO

2.4. SMS

2.4.1. Notifcation

3. Content Marketing

3.1. Organic Social

3.1.1. FB

3.1.1.1. Promotion & Campaign focused

3.1.2. IG

3.1.2.1. Branding & Engagement focused

3.1.3. Google (Biz)

3.1.3.1. Product & Promotion focused

3.1.4. YT

3.1.4.1. Branding & Engagement

3.1.5. TikTok

3.1.5.1. Branding & Engagement

3.1.6. LI

3.1.6.1. PR & Thought leadership

3.2. Blog

3.2.1. SEO

3.2.2. Education & Engagement

3.2.3. Partnership & collaboration

3.3. CRM

3.3.1. Email

3.3.1.1. Newsletter (weekly)

3.3.1.2. Referral + Campaign (weekly)

3.3.1.3. Remarketing (Ad hoc)

3.3.1.4. Signup/Register (Event & launches)

3.3.1.5. Signup/Register (Event & launches)

3.3.2. WhatApp

3.3.2.1. Remarketing

3.3.2.2. Campaign & Promotion

3.3.3. Community Management

4. Performance Marketing

4.1. SEM

4.2. Paid Social

4.3. Display

4.4. Affiliate

4.5. Content Network