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Seats by Mind Map: Seats

1. New Seat map data model

1.1. Expose data that is required to build seat maps today

1.2. Identify customer attributes that will affect seat availability and pricing

1.3. Identify flight attributes that impact seat availability and pricing

2. Implement Optimizely Full Stack (long-term solution)

2.1. Integrate Optimizely in a scalable fashion

2.2. Create customer segments based on customer attributes that could impact seat availability and pricing

3. Implement Tealium Data

3.1. Add pertinent customer attributes to Tealium to be persisted

4. Seat Block Optimizer

5. Saber IX

6. Consolidate Seat maps across MOW, Apps and Desktop

6.1. Responsive/Adaptive Maps

7. UX Research

8. Discovery

8.1. First Class up-sell from full plane map

8.2. How to expose buying a different fare class/cabin type from the seat map

8.3. Filtering on the seat map

8.4. Filtering up the funnel in searching

8.5. Legend vs. section seat maps

9. Auto Seat Utility

10. New SeatsUI Service

10.1. De-couple from the Monolith

10.2. Build out cloud based micro services

10.3. Create/maintain independent CI pipeline

10.4. Add DOR to services

11. Optimize Seat Map UI

11.1. Added padding around more legroom seats (FC, PC, Exit)

11.2. Display full plane for Booking/post-booking maps so guests clearly tell the difference between FC/PC

11.3. Allow FC upgrade option from Seat Map

11.4. Add running total for purchase of fare/seats

11.5. Remove legend, move to sectioned seat map

11.6. Visual merchandising of seats - photos, videos, augmented reality, etc.

12. Pricing of any seat on the map

12.1. Send Farelogix entire seat map data (new request)

12.2. Add weighting to seats to influence pricing

13. Build Orion Components

13.1. Determine pre-requisites to building components

14. Consolidate Service calls

14.1. Single call for multiple cabin types

15. Dynamic and personalized seats and pricing

15.1. Fuller seat maps for non-family Saver guests

15.2. Dynamic pricing based on flight/customer attributes

16. New Front-end architecture