External Environment

1. Operating Environment

2. Remote Environment

2.1. Economic factor

2.1.1. Socia factor

2.1.1.1. Political factor

2.1.1.1.1. Technological factor

2.1.1.2. Fairtrade decisions

2.1.1.3. Antitrust Laws

2.1.1.4. Tax Programs

2.1.1.5. Minimun Wage Legislation

2.1.1.6. Pollution and Pricing Policies

2.1.1.7. Administrative Jawboning

2.1.2. Beliefs and Values

2.1.3. Attitudes and Opinions

2.1.4. Lifestyles

2.2. Prime interest rates

2.3. Inflation rates

2.4. Trends in the growth of the gross national product

2.5. Unemployment rates

2.6. Globalization of the economy

2.7. Outsourcing

3. Industry Environment