Bordner Marketing AC

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Bordner Marketing AC by Mind Map: Bordner Marketing AC

1. Field Ambassador (Austin H, Cameo C, Kimberly S, Andrea H, Jackie R, Emily S) --------------------------- 1. Appointment Setting 2. Lead Generation 3. Brand Company Story 4. Product Training 5. Canvass Door Knocking 6. Lead Follow Up

2. Field Marketing Manager (Nadine Creason) ------------------------ 1. Vendor Relationships 2. Event / Show Forecast / Plan 3. Event / Show Leads 4. Staff - Recruit, Hire, Train, Retain 5. Lead Management / Budget 6. LMA

3. Partnership Coordinator (TBA) ----------------------- 1. Insurance Agent Leads 2. Preferred Contractor Lead Network 3. Network Groups / B2B 4. HOA / Neighborhood Event Networking 5. Customer Events 6. Retail Partnerships

4. Marketing Strategy Manager (Kyle Benoit) ------------------------ 1.Lead Generation Channels 2. Marketing Strategy 3. Branding Message 4. Marketing Budget / Forecast 5. Marketing Metrics / ROI 6. LMA