Turn Connections Into Clients

LinkedIn Masterclass - Turning Connections Into Clients

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Turn Connections Into Clients by Mind Map: Turn Connections Into Clients

1. Purpose

1.1. Re-engage 1st level connections

1.2. What to Say and How To Say It

1.3. Forever Follow-up System

1.4. Simple, Fun, Easy Process

2. Rinse & Repeat Niche By Niche

2.1. Survival Trap

2.2. Your Sweet Spot

2.2.1. What if only 2 of the 3

2.2.1.1. Time For Money Trap

2.2.1.2. Downward Price Pressure

2.2.1.3. Nobody Cares

2.3. What Activities Can Be Niche Specific

2.4. What Activities Are General or Not Niche Specific

3. Running The LinkedIn Re-engagement Process On Autopilot

3.1. 3rd Party Software

3.1.1. examples

3.2. Done For You Services

3.3. Virtual Assistants

3.4. The Value of Automating The Process

4. Forever Follow-up

4.1. Value of Ongoing re-engagement

4.2. Mindset

4.3. Creating an Offer

4.4. Who do you want to reach

4.5. How often to send Messages

4.6. What Should The Messages Say

4.6.1. Examples

4.7. Some Templates

4.8. Articles

4.9. Posts

4.10. Promotional Article - who am i or what do i do

4.11. LinkedIn Lives & Video

5. Bonus Stuff

5.1. Facebook Group

5.2. Office Hours

6. How To Nurture Your New Connections In The First 45-60 Days

6.1. Win Trust A Little At A Time

6.2. What Messages Do Your Need?

6.2.1. Welcome

6.2.2. Day 3

6.2.2.1. Sample

6.2.3. Day 7

6.2.3.1. Sample

6.2.4. Day 14

6.2.4.1. Sample

6.2.5. Day 30

6.2.6. Day 45

6.2.7. Day 60

6.3. Email / Direct Mail

6.4. Examples

7. What Activities Need To Happen Each Day

7.1. Search Profiles

7.2. Invite to Connect

7.2.1. Sample Searches

7.2.2. Sample Reach Outs / Connection Requests

7.3. Welcome New Connections

7.3.1. Sample Welcome Message

7.4. Birthdays

7.5. Endorse

7.6. Job Anniversaries

7.7. New Jobs

7.8. HOMEWORK

7.8.1. Perform A Search For Your Ideal Client

7.8.2. Invite 20 -30 to Connect

7.8.3. Acknowledge 5 Connections

7.8.4. Finalize Your Call To Action

7.8.5. Finish Up Your Profile Mods

7.8.6. Use Each Other In the Facebook Group

7.8.7. Share Any Successes You've Had So Far

8. How To Develop An Effective Call To Action & How To Use It

8.1. Market Match or Mismatch

8.2. What is a good call to action (unique offering)

8.3. Message Structure

8.3.1. Warm Up / Transition

8.3.2. What Do I Have For You

8.3.3. What Will It Do For You

8.3.4. How Do You Get It

8.4. Where To Use Your Call To Action

8.4.1. Profile Summary

8.4.2. Follow Up Messages

8.4.3. May Need to be SUBTLE

9. Foundations

9.1. Mind Set For Success

9.2. Who Is Your Ideal Client / "Who Do I Serve"

9.3. What Problem Do They Have That You Are Uniquely Able to Solve

9.4. Header & Copy Test