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ISLT by Mind Map: ISLT

1. SEO

1.1. Keyword analysis

1.2. Google Analytics

1.3. Google Search Consule

2. MANAGEMENT

2.1. Financial management

2.2. Financial reporting

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3. PRODUCTION

3.1. CityBreak

3.1.1. Maintenance of the system

3.1.2. Production of new packages

4. SALES & CUSTOMER RELATIONS

4.1. Queries

4.1.1. Follow the "Satisifed Customer Protocol"

4.2. Tailor made requests

4.3. Private group requests

4.4. Follow-up

4.5. Bookings

5. WEBSITE

6. MARKETING

6.1. Development of Marketing Strategy and tactics

6.2. Research

6.3. Creation of content

6.3.1. Videos

6.3.2. Ultimate Guides

6.3.3. Interactive maps

6.3.4. Visuals

6.3.5. Blogarticles

6.3.6. Inifogtraphics

6.4. Creation and maintaince of Social media Changels

6.4.1. YouTube

6.4.2. Linkedn

6.4.3. Pintereset

6.5. Outreach & promotion

7. OMVÄRLDSBEVAKNING

7.1. Coverage tourism sector

7.2. Coverage of the Icelandic tourism sector

7.3. Coverage online busenss sector

7.4. Coverage of SEO

7.5. Coverage of marketing and Social media

7.6. Coverage of Icelandic news