1. One Word Pitch
1.1. Explication: refers to selling through one single word, which can either be an attribute, a characteristic or a description of the product or service.
1.1.1. Example: Innovative
2. Twitter Pitch
2.1. Explication: the twitter pitch refers through a reduced wording in your selling approach. Meaning, that instead of defining everything and writing everything down - reducing to a limited space and wording the kind of information you consider most important about your product / service. A twitter "tweet" is only 140 characters long, therefore only the important info is captured.
2.1.1. Example: Check out the new product line of B&B, and how YOU can save this planet [link below]
3. Rhyming Pitch
3.1. Explication: refers to the process of selling a product / service through targeted rhymes in the wording used. Rhymes stick quicker to the head and are easy to remember, which is why customer make a quick connection to the product.
3.1.1. Example: oh thank heaven for 7-Eleven
4. Subject Line Pitch
4.1. Explication: the subject line pitch refers to selling through a targeted, well defined and information-transmitting line, that describes whatever you'd like to sell in a clear, easy understanding way.
4.1.1. Example: 3 creative weekend ideas that won´t cost you a fortune
5. Question Pitch
5.1. Explication: refers to selling a product or service by raising a contradictary question which animates the listener or customer to think out of the box and it causes the brain to draw a conclusion without a given answer.
5.1.1. Example: Does technology always have to be that complicated?
6. Pixar Pitch
6.1. Explication: the pixar pitch refers to selling through the application of storytelling, and following a specific format of six sequential sequences: 1. Once upon a time... 2. Every day... 3. One day,... 4. Because of that... 5. Because of that... 6. Until finally... This format is appealing, logical and supple at the same time, presented within a clear, easy understandable framework.
6.1.1. Example: Once upon a time there was a big safety crisis in Mexico. Every day, people died, women were raped and kids disappeared. One day, they developed an application that can instantly send help if it senses that you are in danger. Because of that, criminals were caught much faster and could be brought to prison immediatley. Because of that, the crime rate was reduced significantly. Until finally, people were too scared to be caught in a crime, and streets were accesible and less crimes were reported.