MSGM Campaign Plan

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MSGM Campaign Plan by Mind Map: MSGM Campaign Plan

1. Activities

1.1. ON-LINE

1.1.1. Instagram

1.1.1.1. Influencer Paid Sponsporship ads

1.1.1.2. Posts

1.1.1.3. Banner ads

1.1.2. Facebook

1.1.3. Twitter

1.1.4. Youtube

1.1.5. Social Media Promotions

1.1.6. Online Retail Shops

1.2. OFF-LINE

1.2.1. Boards

1.2.2. Magazine

1.3. Events

1.3.1. Launch Event

1.3.2. Sponsorings

1.3.2.1. Festivals

1.3.2.2. Concerts

2. Goals

2.1. Take an attention

2.2. Improve your brand image

2.3. Increase Awarness

2.4. Increase the Customer's Loyalty

3. Timeline

3.1. Starting: JAN,2020

3.2. Ending: JAN, 2021

4. Marketing Personas

4.1. Generation

4.1.1. Millenials

4.1.2. Gen-Z

4.1.3. Everyone Who Feel Young

4.2. Life-Style

4.2.1. Comfortable

4.2.2. Dynamic

4.2.3. Funny

4.2.4. High Standards

4.3. Gender

4.3.1. Male

4.3.2. Female

4.3.3. LGBT

4.4. Street Style Lovers

5. Resources

5.1. Overall Budget(?)

6. Brand Message & Content

6.1. "Never look back, its all ahead."

6.2. Contemporary Art

6.3. Indie Music

6.4. Innovative Aesthetic

6.5. Artistic Expression