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MIL by Mind Map: MIL

1. Lesson 1: What is Media?

1.1. Media entails the technical and artistic creation and delivery of information.

1.1.1. The communication process

1.1.1.1. Shannon-Weaver Model of Communication

1.1.2. The Feedback Mechanism

1.1.2.1. To know if the message was effective

1.1.3. Media as an Information Industry

1.1.3.1. Film industry

1.1.3.2. Publishing industry

1.1.3.3. Broadcast industry

1.1.3.4. Photography industry

1.1.4. Media as a culture of Entertainment

1.1.4.1. K-Pop

1.1.4.2. Telenovela

1.2. Kinds of Media

1.2.1. Traditional Media

1.2.1.1. Print media

1.2.1.2. Broadcast Media

1.2.1.3. Film/Cinema

1.2.2. New Media

1.2.2.1. Internet

1.2.2.2. Mobile technology

1.2.3. Social Media

1.2.3.1. Facebook

1.2.3.2. Instagram

1.2.4. Mobile Communications Technology

1.2.4.1. Smartphones

1.2.4.2. Tablets

1.2.5. Related and Emerging Technologies

1.2.5.1. Gaming consoles

1.2.5.2. Mobile gadgets

1.2.5.3. Smart eyewear

1.2.5.4. Smart watch

2. Lesson 3: Understanding Media: Aesthetics of the Image, Text, and Audio

2.1. Framing and Reading

2.1.1. Newspapers and journalism

2.1.1.1. Newspaper

2.1.1.1.1. Headlines

2.1.1.1.2. Opinion

2.1.1.1.3. Entertainment

2.1.1.1.4. Lifestyle

2.1.1.1.5. Technology

2.1.1.1.6. Business

2.1.1.1.7. Sports

2.1.1.2. Journalism

2.1.1.2.1. Collecting, writing, editing and presenting news, etc.

2.1.2. Books, Comics, Magazines, and the Publishing Industry

2.1.2.1. Literature

2.1.2.1.1. Novels

2.1.2.1.2. Novelettes

2.1.2.1.3. Trade books

2.1.2.1.4. Picture books

2.1.2.1.5. Children's book

2.1.2.1.6. Art book

2.1.3. Photography and Timeless Image Concepts

2.1.3.1. Where's the camera located? Is it near or far from the subject?

2.1.3.2. Where is the camera places? Is it higher or lower than the subject?

2.1.3.3. What is the main focus of the shot? What are the secondary elements of the shot?

2.2. Framing and Listening

2.2.1. Radio and Evoking Imagination

2.2.1.1. Most popular form of mass media all over the world.

2.2.1.2. Somehow serves us from the "background`' in our daily life.

2.2.1.3. Has become the immediate source of music and news.

3. Lesson 4: Understanding Media: Aesthetics of Film and TV

3.1. The Film Form

3.1.1. Modes of Film Production

3.1.1.1. Preproduction

3.1.1.2. Production Stage

3.1.1.3. Postproduction Stage

3.1.1.4. Film Formats

3.1.1.4.1. Narrative

3.1.1.4.2. Documentary

3.1.1.4.3. Animation

3.1.1.4.4. Experimental

3.1.2. Film Image Composition

3.1.2.1. The relationship of objects and people (with each other or amongst themselves)

3.1.2.2. The play of light and dark (how the bright parts interact with the dim parts)

3.1.2.3. The colors and their patters

3.1.2.4. The position of the camera and the angles used to frame the subjects

3.1.3. Motion Framing Concepts

3.1.3.1. Camera

3.1.3.1.1. Zoom

3.1.3.1.2. Dolly

3.1.3.1.3. Tilt

3.1.3.1.4. Truck

3.1.3.1.5. Pan

3.1.3.1.6. Focus

3.1.3.1.7. Pedestal

3.1.3.2. Character/s in the frame

3.2. The TV Broadcast

3.2.1. Kinds of TV Shows

3.2.1.1. Informative Programming

3.2.1.1.1. Discovery Channel

3.2.1.1.2. National Geographic Channel

3.2.1.1.3. Kapwa ko Mahal ko

3.2.1.1.4. UNTV-37

3.2.1.2. Entertainment Programming

3.2.1.2.1. Saturday Night Live

3.2.1.2.2. Takeshi's Castle

3.2.1.2.3. Who Wants To Be A Millionaire?

3.2.1.2.4. Survivor

3.2.1.2.5. Big Brother

3.2.1.2.6. American Idol

3.2.1.2.7. The Voice

3.2.1.2.8. Miss Universe

3.2.1.2.9. Oscars

3.2.2. TV Show Anatomy and Advertising

3.2.2.1. TV Show should have breaks between segment

3.2.2.1.1. Commercial break

3.3. Crafting Media Messages

3.3.1. Creating Meaning in Audio Production

3.3.2. Creating Meaning in Image Production

3.3.2.1. Color combinations

3.3.2.2. LIghting

3.3.2.3. Balance of Major and Minor Elements/Characters in the Scene

3.3.2.4. Framing

3.3.3. Creating Meaning in Audiovisual Production

3.3.3.1. Audio book

3.3.3.2. Visual component

4. Lesson 2: Media Then and Now

4.1. Brief history of Media

4.1.1. Pre-industrial age

4.1.1.1. Chauvet cave paintings

4.1.1.2. Clay and ston tabelts

4.1.1.3. Movable type

4.1.1.4. Barks of trees, boned of animals/sticks

4.1.1.5. Woodblock printing

4.1.1.6. Printing press

4.1.2. Industrial Age

4.1.2.1. Newspaper

4.1.2.2. Pamphlets

4.1.2.3. Kodak camera

4.1.2.4. Telephone

4.1.2.5. Gramophone

4.1.2.6. Kinetoscope

4.1.2.7. Radio

4.1.2.8. Magazines

4.1.2.9. Photography

4.1.2.10. Telegraph

4.1.2.11. Phonograph

4.1.2.12. Turntables

4.1.2.13. Cinematographe

4.1.2.14. Television

4.1.3. Electronic Age

4.1.3.1. Fax machine

4.1.3.2. Cellphone

4.1.3.3. Cable

4.1.3.4. Sattelite Technology

4.1.3.5. Radio set

4.1.3.6. Television set

4.1.3.7. Sony Walkman

4.1.3.8. Sony Discman

4.1.3.9. VHS

4.1.3.10. Short-lived discs

4.1.3.11. VCDs

4.1.3.12. DVDs

4.1.3.13. Internet

4.1.4. Digital Age

4.1.4.1. Personal computers

4.1.4.2. Windows

4.1.4.3. DSLRs

4.1.4.4. iPod

4.1.4.5. Online newspaper

4.2. Brief History of Philippine Media

4.2.1. Pre-Colonial Traces

4.2.1.1. Alibata

4.2.1.2. Baybayin

4.2.1.3. Umalohokan

4.2.2. The European Film Import

4.2.2.1. Carlo Naquera

4.2.2.1.1. CInematographe

4.2.2.2. Film

4.2.2.2.1. Dalagang Bukid

4.2.2.2.2. Dawn of Freedom

4.2.2.3. Studios

4.2.2.3.1. LVN Studios

4.2.2.3.2. Premiere Productions

4.2.2.3.3. Lebran

4.2.2.3.4. Sampaguita Pictures

4.2.2.3.5. Regal Films

4.2.2.3.6. Viva Films

4.2.2.3.7. Star Cinema

4.2.2.3.8. GMA Films

4.2.3. The Print Industry and Filipino Freedom

4.2.3.1. Newspaper

4.2.3.1.1. Del Superior Govierno

4.2.3.1.2. Veritas

4.2.3.1.3. La Solidaridad

4.2.3.1.4. The Philippine Daily Inquirer

4.2.3.1.5. The Manila Times

4.2.3.1.6. Manila Bulletin

4.2.3.1.7. WE Forums

4.2.3.1.8. Business Day

4.2.3.2. Novels

4.2.3.2.1. El Filibusterismo

4.2.3.2.2. Noli Me Tangere

4.2.3.3. Magazine

4.2.3.3.1. Photo News

4.2.3.3.2. Jingle Chordbook Magazine

4.2.3.3.3. Mr. And Mrs.

4.2.3.3.4. Jingle SongHits

4.2.3.3.5. Cosmopolitan

4.2.3.3.6. Liwayway Magazine

4.2.3.4. Comics

4.2.3.4.1. Matsing at Pagong

4.2.3.4.2. Kenkoy

4.2.3.4.3. Darna

4.2.3.4.4. Dyesebel

4.2.3.4.5. Captain Barbell

4.2.4. Broadcast Industry

4.2.4.1. Electrical Supply Company

4.2.4.1.1. KZKZ

4.2.4.2. Radio Corporation of the Philippines

4.2.4.2.1. KZRF/DZRH

4.2.4.3. Mediums Used

4.2.4.3.1. Telegraph

4.2.4.3.2. Telephone System

4.2.4.3.3. Phonograph Records

4.2.4.4. Philippine Broadcast System (PBS)

4.2.4.5. Bolinao Electronics Corporation (BEC)

4.2.4.6. Alto Broadcasting System (ABS)

4.2.4.6.1. DZAQ-TV Channel 3

4.2.4.7. DZTM-TV Channel 5

4.2.4.8. Republic Broadcasting System (RBS)

4.2.4.8.1. DZBB-TV Channel 7

4.2.5. Local Online Media

4.2.5.1. March 1944, Philippines connected to the Internet

4.2.5.1.1. Philippine Network Foundation (PHNET)

4.2.5.2. Bulletin Board System (BBS)

4.2.5.2.1. Philippine FidoNet Exchange

4.2.5.3. Social Media Filipinos Most Use

4.2.5.3.1. Facebook

4.2.5.3.2. Twitter

4.3. The State of Media Today

4.3.1. From Globalization to Glocalization

4.3.1.1. MTV

4.3.1.1.1. MTV Europe

4.3.1.1.2. MTV Asia

4.3.1.2. MYX

4.3.2. The Local Landscape

4.3.2.1. Philippine Daily Inquirer

4.3.2.1.1. PDI Northern Luzon

4.3.2.1.2. PDI Mindanao

4.3.2.2. Sun Star

4.3.2.3. Foreign programs and dubbed in Filipino

4.3.2.4. Independent films

4.4. Media Ownership

4.4.1. Mainstream Media

4.4.1.1. Commercial run-type of medis

4.4.1.1.1. Disney Corporation

4.4.1.1.2. ABS-CBN

4.4.2. Alternative and Independent Media

4.4.2.1. Alternative

4.4.2.1.1. Social justice advocates

4.4.2.2. Independent

4.4.2.2.1. Cinemalaya Independent FIlm Festival

4.4.3. Community Media

4.4.3.1. Graphic community

4.4.3.1.1. Location-based media products

4.4.3.2. Community of Identity

4.4.3.2.1. LGBT Community

4.4.4. State-Owned Media

4.4.4.1. Radio Television Malacanang (RTVM)

5. Lesson 5: Understanding Media: Aesthetic of New Media

5.1. Deconstructing New Media

5.1.1. New Media Technology: Convergence and Characteristics

5.1.1.1. DSLR

5.1.1.2. Piracy

5.1.1.3. Streaming

5.1.1.4. iTunes

5.1.1.5. Wikipedia

5.1.2. New Media as Multimedia

5.1.2.1. Single media could contain several forms of media

5.1.3. New Media Transitions: from Synergy to Transmedia

5.1.3.1. Synergy

5.1.3.1.1. Maximizing the economic opportunities within its conglomerate

5.1.3.2. Transmedia

5.1.3.2.1. Stories that unfold across multiple media platforms, with each medium making distinctive contributions to our understanding of the (story) world.

5.2. Intersecting Traditional Media and New Media

5.2.1. Journalism + Internet = Blogging

5.2.1.1. Blogger.com

5.2.1.2. Wordpress.com

5.2.2. Broadcasting + Internet = Podcast

5.2.2.1. Video podcast

5.2.3. Film + Internet = YouTube

5.2.3.1. YouTube

5.2.3.2. Vimeo

5.3. Transitioning Media, Transitioning Users

5.3.1. Digital Native

5.3.1.1. Inhabited the terrain of the Internet from childhood

5.3.2. Digital Immigrant

5.3.2.1. Came lately to Net communication

6. Lesson 6: Understanding Media: Aesthetic of Social Networking

6.1. Deeper Understanding of Social Media

6.1.1. What is Social Netowrking?

6.1.1.1. A supportive system of sharing information and services among individuals and groups having a common interest

6.1.1.2. Kinds of Social Media and Its Varying Use

6.1.1.2.1. Print-based

6.1.1.2.2. Audio-based

6.1.1.2.3. Photo-based

6.1.1.2.4. Video-based

6.1.1.2.5. Social Networking Sites

6.1.2. Relevance of Social Media in Today's Society

6.1.2.1. Personal Communications

6.1.2.1.1. Viber

6.1.2.1.2. WeChat

6.1.2.1.3. Line

6.1.2.1.4. Skype

6.1.2.1.5. Black Berry Messenger

6.1.2.2. Business and Customer Care Tools

6.1.2.2.1. Skype

6.1.2.2.2. Twitter

6.1.2.2.3. Facebook pages

6.1.2.2.4. MOVE App

6.1.2.3. Social Services and Governance

6.1.2.3.1. Project NOAH

6.1.2.3.2. MMDA's Twitter account

6.1.2.3.3. DepEd's Facebook and Twitter account

6.1.2.4. Educational Tools

6.1.2.4.1. Films or TV Shows

6.1.2.4.2. TV Network Programs

6.1.2.4.3. Facebook to create groups

6.1.2.4.4. E-books

6.1.2.5. Advocacy Campaigns for Social Change

6.1.2.5.1. Million People March Against Pork Barrel

6.1.2.5.2. Arab Spring

6.1.2.6. Traditional Media Coverage and Social Media Enhancement

6.1.2.6.1. CNN's iReport web page

6.1.2.6.2. ABS-CBN's Bayan Mo iPartrol Mo

6.1.2.6.3. GMA 7's YouScoop

6.1.2.6.4. Rappoer.com's MovePH

6.1.2.7. Entertainment Portals