Unit 1 Introduction to Media

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Unit 1 Introduction to Media by Mind Map: Unit 1 Introduction to Media

1. What is Media?

1.1. -As an aid, media helps spread in formation in different forms and devices.

1.2. The Communication Process

1.3. The Feedback Mechanism

1.4. Media as an Informative Industry

1.5. Media as a Culture of Entertainment

1.6. Kinds of Media

1.6.1. Traditional Media

1.6.2. New Media

1.6.3. Social Media

1.6.4. Media Communications Technology

1.6.5. Related and Emerging Technologies

2. Media Then And Now

2.1. Brief History of Media

2.1.1. Pre- Industrial Age

2.1.1.1. Oral traditions as the basic ancestor of information

2.1.2. Industrial Age

2.1.2.1. Evolution of factories, assembly line work flows, and devising mechanism

2.1.3. Electronic Age

2.1.3.1. Emergence of the Internet

2.2. Brief History of Philippine Media

2.2.1. Pre- Colonial Traces

2.2.1.1. Ancient Alphabet called Alibata or baybayin

2.2.2. The Print Industry and Filipino Freedom

2.2.2.1. Books, magazines, and newspapers

2.2.3. The European Film Import

2.2.3.1. Cinematographe film camera

2.2.4. The Broadcast Industry

2.2.4.1. Introduction of broadcast industry in the Philippines

2.2.5. Local Online Media

2.2.5.1. Philippines connected to the world of the Internet

2.3. The State Media Today

2.3.1. From Globalization to Glocalization

2.3.1.1. Operates internationally

2.3.2. The Local Landscape

2.3.2.1. Manila Times

2.3.3. Media Ownership

2.3.3.1. Usually runs as a business

2.3.4. Mainstream Media

2.3.4.1. Involves the commercial-run type of media business

2.3.5. Alternative and Independent Media

2.3.6. Community Media

2.3.6.1. Created and controlled by a community

2.3.7. State-owned Media

2.3.7.1. Government

3. Understanding Media: Aesthetics of Film and TV

3.1. The Film Form

3.2. Models of Film Production

3.3. Film Formats

3.3.1. Narrative

3.3.2. Documentary

3.3.3. Animation

3.3.4. Experimental

3.4. Film Image Composition

3.5. Motion Framing Concepts

3.6. The TV Broadcast

3.6.1. Kinds of TV Shows

3.6.1.1. Informative Programming

3.6.1.2. Entertainment Programming

3.7. TV Show Anatomy and Advertising

3.8. Crafting Media Messages

3.9. Creating Meaning in Audio Production

3.10. Creating Meaning in Image Production

3.11. Creating Meaning in Audiovisual Production

4. Understanding Media: Aesthetics of New Media

4.1. Deconstructing New Media

4.2. New Media as Multimedia

4.3. New Media Transitions: from Synergy to Transmedia

4.4. Intersecting Traditional Media and New Media

4.5. Journalism+ Internet= Blogging

4.6. Broadcasting +Internet= Podcast

4.7. Film+Internet= Youtube

4.8. Transitioning Media, Transitioning Users

5. Understanding Media: Aesthetics of Social Networking

5.1. Deeper Understanding of Social Media

5.2. What is Social Networking?

5.2.1. A supportive system of sharing information and services among individuals and groups having a common interest

5.3. Kinds of Social Media and its Varying Uses

5.3.1. Print-based

5.3.2. Audio-based

5.3.3. Photo-based

5.3.4. Video-based

5.3.5. Social Networking Sites

5.4. Relevance of Social Media in Today's Society

5.4.1. Personal Communication

5.4.2. Business and Customer Care Tools

5.4.3. Social Services and Governance

5.4.4. Educational Tools

5.4.5. Advocacy Campaigns for Justice

5.4.6. Traditional Media Coverage and Social Media Enhancement

5.4.7. Entertainment Portals

6. Understanding Media: Aesthetics of the Image, Text, and Audio

6.1. Framing and Reading

6.2. Newspapers and Journalism

6.3. Books, Comics, Magazines, and the Publishing Industry

6.4. Photography and Timeless Image Concepts

6.5. Framing and Listening

6.6. Radio and Evoking Imagination