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1. Lesson 1: What is media?

1.1. Media : the process of watching films, listening to radio, sending text messages, or using apps on your phone.

1.1.1. Defining Media : it is the process of letting people see our ideas and sharing our opinions to other people that are interested.

1.2. Media is all bout the information industry, whatever is used to deliver a media constructed message becomes a media channel.

1.2.1. Media is a culture of entertainment, people posts news, movies, videos , music etc for the entertainment of people.

1.3. Traditional media contains the kinds of media that were invented prior to the invention of the internet like print/written media, broadcast media and films.

1.3.1. Media contains the communication process which includes the sender,the message, the channels, the audience, and the receiver.

1.4. New Media: this is the term coined after the rise of the new computer technologies and the advancements of social media.

1.5. Media has the "Communication Process" which enables everyone to properly use social media and the "Feedback Mechanism which enables other users to communicate with other social media users.

2. Lesson 2: Media then and now

2.1. since the most important thing a person needs is communication people invented media to share information top people.

2.1.1. The history of media first started where early human beings were able to communicate through writing symbols or drawing crude pictures.

2.2. Digital age: this refers to the current age of media that we live in. which mostly rely on broadcasting of information online.

2.2.1. The Broadcast industry: the introduction of the broadcast industry in the Philippines started with the introduction of the telegraph and telephone system in the country.

2.3. Local media online: The Philippine officially connected to the world of the internet on march 1994 through the efforts of PHNET. On august 1994 the first commercial internet service provider was launched by MosCom making it possible for filipinos to go online.

2.3.1. The state of media today: the transaction of information exchange has dramatically change the way media producers create media products. As a result audiences also changed the way they consume media.

2.4. From Globalization to Glocalization: the concept of globalization has changed the way media is produced, circulated, distributed, and consumed.

3. Lesson 3: Understanding Media: Aesthetics of the Image,Text, and Audio

3.1. Farming and Reading: farming means to construct, compose or imagine something, meaning to create with a solid plan to follow using a specific structure in mind.

3.1.1. Newspapers and Journalism: most of today's spreading of the printed word happens because of immediate information dissemination and exchange .

3.2. Farming and Listening: radio was deemed as very important at a time when moving pictures were not yet invented to supply us with more accurate details of a broadcast.

3.2.1. Radio and Evoking imagination: radio is the most popular form of mass media all over the world. For the message senders, it is very powerful since the broadcast could reach a wide array of areas.

3.3. State-owned Media: state-owned media means that "the government owns and controls specific media outlets." This usually pertains to the broadcast media where certain governments runs TV and radio and feature the governments efforts.

3.3.1. Photography and Timeless Image Concepts: social media is also providing with people the view of timeless images online and pictures that people posts.

3.4. Community Media: community media is defined as any form of media that is being run by the community itself.

4. Lesson 4: Understanding Media: Aesthetics of Film and Tv

4.1. The Film form: a typical celluloid film strip actually has separate frames, each frame differs slightly. This is why film was earlier called "moving pictures" later this was shortened to "Movies".

4.2. Elements of Film formats:

4.2.1. Narrative: a narrative film is fictional in nature, meaning the characters and situations were made up by the films scriptwriter.

4.2.2. Documentary: the opposite of narrative fiction film is the documentary film which presents nonfictional or factual characters and situations in the film.

4.2.3. Animation: Essentially, the moving image shot at a fraction of a second appears as animated when projected in rapid succession.

4.2.4. Experimental: as the name implies, an experimental film usually strays away from the traditional narrative format or the typical documentary format.

4.3. There are two kinds of Tv shows, the first being Informative programming and the second being Entertainment programming.

4.3.1. The Tv Broadcast: as an industry , the difference between the two lies in the fact that Tv has more stable and unending supply of content.

5. Lesson 5: Understanding Media: Aesthetics of New Media

5.1. Deconstructing New Media: new media technologies usually encompass two forms: the web based application or those you access by going online with laptops or desktops computers, and the mobile applications which pertain to accessing online information via a mobile device.

5.1.1. New media as multimedia: new media gadgets like mobile smartphones and computer also signify this convergence of the old and the new.

5.1.2. New Media Technology: Convergence and Characteristics: new media systems also make it easier to duplicate, store and distribute these media content worldwide.

5.2. Intersecting Traditional Media and New Media

5.2.1. The world wide web is defined as "a service operating over the internet that enables enormous volumes of content to be available by providing three key functions: a publishing format, an address for each piece of information, and a means of transferring information.

6. Lesson 6: Understanding Media: Aesthetics of social networking

6.1. Deeper understanding of Social Media: social media is making it more economical and more entertaining to connect with people around the world, social media helps us enhance the prosperity that we feel towards talking to people online.

6.2. What is Social networking? the dictionary defines networking as "a supportive system of sharing information and services among individuals and groups having common interest".

6.2.1. Social networking now pertains to online platforms that connect different people in your networks. The difference here is that you now have the chance to interact with all of these varied networks at the same time.

6.3. Relevance of Social Media in Today's Society

6.3.1. Celebrities have found a way , via social media, to eliminate the paparazzi-like craze that often ridicule them, political figures and those in various levels of authority have also recognized the power of being close to the public they serve.

6.4. Personal Communications: apps like Viber, WeChat, and Skype are quite useful for people who communicate with their loved ones overseas. Instead of paying for expensive phone calls, they could call or video chat using these apps via social media.

6.4.1. Social networking apps used for personal communications are also utilized for personal use. Skype is popular when using conference calls of co workers located in different places.

6.5. Educational Tools

6.5.1. students can now learn even more using social media sites, students can learn how to blog their ideas online and even reads e-books online