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促使消费者网购选择可持续时尚产品的影响因子
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Reyna Wang
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促使消费者网购选择可持续时尚产品的影响因子
by
Reyna Wang
1. 消费者对可持续消费的态度 ——对中国消费者对可持续一词的认知的定性研究
2. 产品属性与信息交互
3. 营销方式
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