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Learning Map by Mind Map: Learning Map

1. 1 Customer Discovery

1.1. Intro to Customer Discovery

1.1.1. What is Customer Discovery and Why Do We Need it?

1.1.2. Idea (re)Engineering

1.1.3. Application Task #1

1.2. Discovery Research

1.2.1. Discovery Resarch in Depth

1.2.2. Jobs To Be Done

1.2.3. Interview Guideline & Questionnaire

1.2.4. Application Task #2

1.2.5. Summary

1.3. Synthesis

1.3.1. Synthesis in Depth

1.3.2. Application Task #3

1.4. Frameworks

1.4.1. Persona Empathy Map

1.4.2. Journey Mapping

1.4.3. Venn Diagrams

1.4.4. 2x2 Matrix

1.4.5. Application Task #4

2. 3 Early Validation

2.1. What is Early Validation and Why Do we Need it?

2.2. Building a Website

2.2.1. EWOR Design Principles

2.2.2. Microsites and Landing Pages

2.2.3. Google Analytics

2.2.4. Application Task #1

2.3. Promoting Your Website

2.3.1. Kinds of Ads

2.3.2. Onepagers, Flyers, and Slide Decks

2.3.3. Typeform and Google Forms

2.3.4. Application Task #2

2.4. Advanced Pre-Prototyping Topics

2.4.1. UX vs UI

2.4.2. Pilot Programs for B2B Products

2.4.3. Platforms

2.4.4. Designing Your First Display Product

2.4.5. A Last Note on Pre-Prototyping

2.5. Application Task #3

3. Virtual Team Building

3.1. The 'why' and 'how' building virtual teams

3.1.1. Sales, Persuasion and Mission

3.1.2. Networking with a Mission

3.1.3. Incentive Structures

3.2. Organising a Virtual Team

3.2.1. Communication

3.2.2. Storage

3.2.3. Project Management

3.3. Onboarding

3.3.1. Case Study: Kairos Society

3.4. Virtual Team Building Practices

3.4.1. Family Calls

3.4.2. Virtual Work Sessions

4. Main Quests

5. Side Quests

6. 2 Ideation

6.1. An Idea of "Ideation"

6.2. Ideation Preparation

6.2.1. Application Task #1

6.3. Ideation Questions

6.3.1. Application Task #2

6.4. Idea Generation

6.4.1. Brainstorming

6.4.2. Brainstorm Rules

6.4.3. Application Task #3

7. Teams & Culture

7.1. Founding Teams

7.1.1. Pre-launch

7.1.2. Equity Splits

7.1.3. Size and Composition

7.1.4. Roles and Decision Making

7.1.5. Compensation

7.1.6. Application Task #1

7.2. Team Constellation

7.2.1. Diversity

7.2.2. Background and Composition

7.2.3. Application Task #2

7.3. Managing Teams

7.3.1. Alignment

7.3.2. Leadership

7.3.3. Psychological Safety

7.3.4. Radical Candor

7.3.5. Application Task #3

7.4. Managing Knowledge

7.4.1. Collective Intelligence

7.4.2. Application Task #4

7.5. Culture

7.5.1. Organisational Knowledge

7.5.2. Organisational Blueprints

8. Networking and Social Capital

8.1. Social Capital

8.1.1. Importance of Social Capital for Entrepreneurs

8.1.2. Forms of Social Capital

8.1.3. Dunbar's Number

8.2. Networking Mechanisms

8.2.1. Weak Ties and Strong Ties

8.2.2. Network Oscillation

8.2.3. Structural Holes

8.2.4. Networks and Social Media

9. Productivity Tools

9.1. Introduction

9.1.1. Meaning

9.1.2. Why Productivity Tools?

9.2. Communication Tools

9.2.1. Slack

9.2.2. Krisp

9.2.3. Zoom

9.2.4. Calendly

9.2.5. Doodle

9.2.6. Superhuman

9.3. Project Management Tools

9.3.1. Asana

9.4. CRM tools

9.4.1. Streak

9.4.2. Mailchimp

9.4.3. Notion

9.5. Other Useful Tools

9.5.1. Paste

9.5.2. Pocket

9.5.3. Alfred

9.5.4. Typeform

9.6. Where to start

9.6.1. Less is More

9.6.2. How to be more productive

9.6.3. Productivity Do's and Don'ts

10. 4 Prototyping

10.1. What is Prototyping?

10.2. Why You Should Prototype (All) Ideas

10.2.1. Prototyping for Desirability (Experience Prototyping)

10.2.2. Prototyping for Viability

10.2.3. Prototyping for Feasibility

10.2.4. Resources

10.2.5. Application Task #1: Identifying Your Critical Assumptions

10.3. How to Build Prototypes

10.3.1. Iterative Experimentation

10.3.2. Avoid Design Fixation

10.3.3. The Evolution of a Prototype

10.3.4. Resources

10.3.5. Application Task #2: Define Your Prototyping Strategy

10.4. Prototyping in Action: Examples

10.4.1. Paper Prototyping & Click Dummies

10.4.2. Wizard of Oz

10.4.3. Concierge Prototype

10.4.4. Media From The Future: Press Release

10.4.5. Re-Label

10.4.6. The Fake Door

10.4.7. Resources

10.5. Testing Your Prototypes

10.5.1. Extremes and Mainstreams

10.5.2. Selling ≠ Feedback

10.5.3. Resources

10.5.4. Application Task #3: Collect, Analyse and Incorporate Feedback

11. Content Marketing

11.1. Introduction to Content Marketing

11.1.1. What is Content Marketing?

11.1.2. Why does Content Marketing work so well?

11.1.3. Where to post?

11.1.4. Application Task #1: Research

11.2. Getting Your Content Right

11.2.1. Content categories

11.2.2. Content formats

11.2.3. Application Task #2: Generation

11.3. Content Marketing Tools

11.3.1. Designing Content: Leveraging the Content Vortex and MayVary PlugAndPlay

11.3.2. Scheduling and Managing Content

11.3.3. Application Task #3: Activation

11.4. Metrics and Data Analytics

11.4.1. Types of Metrics

11.4.2. Application Task 4: Analysis

12. Sales/Persuasion

12.1. Persuasion Principles

12.1.1. Purpose and Importance

12.1.2. Underlying Psychological Principles

12.1.3. Human Decision Making

12.1.4. Persuasion in Action

12.1.5. Persuasion in Daily Life

12.1.6. Reflection Questions

12.2. Sales Principles

12.2.1. Purpose and Importance

12.2.2. Communicating Based on Customer Persona

12.2.3. Sales Conversion Framework

12.2.4. Objection Handling

12.2.5. Long Run Sales Succes Mindframe

12.2.6. Reflection Questions

12.3. Pricing Your Solution

12.3.1. For B2B Solutions

12.3.2. For B2C Solutions

12.3.3. Reflection Questions

13. Building a website

13.1. Introduction to Web Development

13.1.1. Why Web Development?

13.1.2. How Web Development works

13.2. HTML 5

13.2.1. Basic Syntax: Tags and Attributes

13.2.2. Hello World

13.2.3. Tags for the Body

13.2.4. Tags for the Head

13.3. CSS

13.3.1. First CSS Experimentation

13.3.2. CSS Selectors and Conflict Resolution

13.3.3. Positioning

13.3.4. Box Model: Margin,border,padding,content

13.3.5. Media queries & Responsive Design

13.3.6. Flexbox

13.4. Developer Tools

13.5. Bootstrap 4

13.6. Advanced

13.7. Javascript

13.8. Further Resources

14. NoCode Prototyping Tools

14.1. Information Architecture

14.1.1. User Journeys

14.1.2. Features

14.2. Low-Res Prototyping

14.2.1. Paper Prototyping

14.2.2. Google Slides Prototyping

14.3. High-Res Prototyping

14.3.1. Figma

14.3.2. Proto.io

14.3.3. Framer

14.3.4. Facebook Chatbots

14.4. NoCode Products

14.4.1. Glide

14.4.2. Bubble

14.4.3. Mobile Coach

14.4.4. Shopify

15. Personal Development

15.1. Health

15.1.1. Sleep and its importance

15.1.2. How sleep works

15.1.3. Your hormones

15.1.4. Your circadian rhythm

15.1.5. Mindfulness and its importance

15.1.6. Mindfulness in everyday life

15.1.7. Nutrition and its importance

15.2. Energy

15.2.1. Habits

15.2.2. Willpower

15.2.3. Flow

15.3. Time

15.3.1. Efficiency vs. effectiveness

15.3.2. Clock-based vs. event-based timing

15.3.3. Deep work vs. shallow work

15.3.4. Execution vs. reflection

15.3.5. Time Tracking

16. UI/UX Course

16.1. Introduction

16.1.1. Important Areas within UX Design

16.1.2. UI/UX Design as an applied Topic

16.2. Understanding your User

16.2.1. Product Pitch

16.2.2. UX Persona

16.2.3. User Journey

16.2.4. Application Task #1

16.3. Design your UI

16.3.1. User Flow

16.3.2. Wireframe

16.3.3. Application Task #2

16.3.4. Prototype

16.3.5. Application Task #3

16.4. Behavior Analytics