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SMM 作者: Mind Map: SMM

1. Attention

1.1. I have a blog on instagram about women's style and trends, also my blog is not very fast gaining an audience, but with the right approach,I have learned to attract new people to my blog

2. Benefits

2.1. You will learn three steps of creating a successful strategy for promotion in social media

3. Credibility

3.1. I am a student who uses social media on a daily basis and has own blog, just like my audience

4. Assessment

4.1. Assessment is to evaluate where you are, where you want to go and what the wins will be along the way.With practise you can clarify your audience’s needs, wants and challenges.

4.2. The five major benefits of knowing your audience are considerable: Laser focus: You can create content that resonates instantly. Break barriers: Confront pain points head-on to build trust. Language: Increase engagement by being a person your audience relates to. Empathy: The more you listen, the better you can respond to specific needs. Positioning: You can become the go-to source in your niche. Define the Guiding Theme of Your Strategy

5. Announce

5.1. In conclusion,I want to say that social networks provide a great opportunity to be recognized by a large audience.

6. Monitor,Measure and get momentum

6.1. About two months after launching your new social media strategy, it's time to exhale,evaluate your progress, and fine-tune the details.If you’re seeing traction with your strategy at this first evaluation milestone, consider mixing it up and adding some more advanced strategies into your plan.

6.2. For example: Facebook ads are a good, inexpensive way to grow your fan base and increase engagement.

7. Implementation

7.1. The implementation phase is all about zeroing in on the details and day-to-day tasks you and your team are now responsible for.

7.2. Have a Step-by-Step Plan for Promotion and Growth.You should know the answers to all these questions.What is the theme or essence of your content? Who will create it? When and where will it be shared? How often will you create content versus share third-party content? How will you deliver content—as eBooks? Blogs? Video? All of the above?

8. Recap

8.1. Remind you that create a successful promotion strategy in three steps: assessment, implementation and monitor, measure and get momentum.

9. A call for action

9.1. I suggest that you try this if you are going to create a blog and gain an audience.