1. Clients
1.1. Current
1.1.1. email with the news of launch of Henriet
1.2. New
1.2.1. Prepare our deck, when approaching new clients (could be video reel, with both us in)
1.2.2. How are you going to reach potential customers?
1.2.3. Refferal Program - reward for people recommending us work?
1.2.4. Networking events
1.3. Pro bono
1.3.1. How to communicate this part?
1.3.2. We have each month one spot for helping one non-profit
1.3.3. We want to help business hurt by corona
2. Public
2.1. Expert
2.2. People
3. Templates
3.1. Instagram feed
3.1.1. Story
3.1.1.1. Mockup
3.2. Emails
3.2.1. Thank you
3.2.1.1. Intern
4. Case studies
4.1. Writing the perfect description in terms of graphic language, what was the task, brief , idea-concept and solution
4.1.1. For the top level of case studies, collaborating and asking cost estimates to designers who can help us to create them, ask them to get the cost and do traffic, deliver and give the feedbacks
4.2. Max 10 slides of compositions
5. Website
5.1. attracting with our values (manifesto)
5.2. Sell our characters and story (sections from my homework: what we like, dislike and interviews with us, 5 things that most people don't know about us
5.3. Photoshooting?
5.3.1. us
5.3.1.1. office
5.3.1.1.1. our library
6. Social media
6.1. Creating instagram account -
6.1.1. Logo
6.1.1.1. layout
6.1.1.1.1. Template for feed and story
6.2. Facebook business page, logo, description of the company, cover photo and informations
7. Email
7.1. Signature in the email?
7.2. Set of gifs or videos to send through emails to
7.3. When they first reach out - have a form that clears out what exactly they need and have calendly as a link for scheduling our first call.
8. Magazines
8.1. Submitting new project to online offline magazines
8.1.1. IdN
8.2. its nice that
8.2.1. Designboom
8.2.1.1. Czech Design
9. Meetings
9.1. Catering (what kind of food & drinks will be in)
9.2. Clothes
9.3. Offices/meeting room Environment in the office like candles, nice scents etc
10. Public speaking
11. Presentations
11.1. Client-Concept presentation template
11.2. Portfolio presentation template for possible clients
11.3. Credentials template
12. Process
12.1. Proposal template
12.2. Our merch as a gift to our customers
12.3. Invoice
12.4. Presentation deck
12.5. Our design process deck
13. Design networks
13.1. Dribbble
13.2. Behance
13.3. Admit our website - Awwward, siteinspire, landbook etc.
13.4. Articles about culture and our values
13.5. Instagram
13.5.1. Facebook ?
14. Networking
14.1. Attending meet ups and event to engage with more contacts
14.2. Design conferences
14.3. Design conferences
15. Branding
15.1. Start working on identity
15.1.1. Logo
15.1.1.1. Colors
15.1.1.1.1. Layout