Get Started. It's Free
or sign up with your email address
Salsa by Mind Map: Salsa

1. Digital content strategy

1.1. Valuable content

1.2. Consistency

1.3. Brand purpose

1.4. Awareness and brand recognition

1.5. Influencers

1.6. Cross and Transmedia

2. Facebook

2.1. Older generation

2.2. Posts

2.2.1. Content

2.2.1.1. Campaigns

2.2.1.2. Articles

2.2.1.3. Editorial photos

2.2.2. Headlines

2.2.2.1. Average length headlines

2.2.2.2. Informative descriptions

2.3. Maintenance of relationship

2.3.1. Links

3. Instagram

3.1. Younger generation

3.1.1. Flow content

3.1.1.1. IG Stories

3.1.1.1.1. Q&A

3.1.1.1.2. Polls

3.1.1.1.3. Giveaways

3.1.1.1.4. Youtube teasers

3.1.1.2. IG Lives

3.1.1.2.1. Brand ambassadors

3.1.1.3. IG Tv

3.1.1.3.1. Interviews

3.1.2. IG Feed

3.1.2.1. Tips-“How to choose the perfect Jeans fit”

3.1.2.2. Hashtags

3.1.2.3. Headlines

3.2. Consistent grid

3.2.1. Pattern of colors: red, white and blue

3.2.2. Similar structure

3.2.3. Background

3.3. Shop from the page

4. Pinterest

4.1. Youger generation

4.1.1. Inspirational posts

4.1.1.1. Fashion tips

4.2. Images

4.2.1. High quality

4.2.2. Light

4.2.3. Dominant shots

5. Youtube

5.1. Hygiene strategy

5.1.1. Short break typo

5.1.1.1. "9 looks w/Salsa Slouchy jeans"

5.1.1.2. "Salsa’s Slouchy Jeans Collection designed by ..."

5.1.1.3. Campagins

5.2. Younger generation

5.3. Consistent design

5.3.1. Optimize thumnails

5.3.2. Splity Playlist w/type of content

6. Spotify

6.1. Delete account

7. Website

7.1. User-interface experience

7.1.1. Chat box

7.2. Products

7.2.1. Simple backgrounds

7.2.2. Different angles

7.2.3. Wide, Mid and Close up Shot

7.2.4. Models w/different body types

7.2.5. Reviews

7.3. Special international days

7.4. Keep up with "MAG" section

8. App

8.1. Convenience

8.2. Similar to website

8.2.1. Same content

8.2.2. Same layout

8.3. Sections

8.3.1. Woman

8.3.2. Men

8.3.3. Wishlist

8.3.4. Jeans fit guide

8.3.5. MAG

8.3.6. Order status

8.3.7. Help

8.4. Barcode