Email Marketing (CRM)

1. Deciding of key eprfomracee indicators (KPI's) of your website

2. Customer name, DOB, Gender, Country Phone Number, and User Permission.

3. Commercial Emails

3.1. -Retention-based emails: Newsletters keep customers connected and informed on products and future products. -

3.2. -Promotional Emails: Advertising sales, Shopping incentives, Free giveaways (Focuses on the particular goal).

4. Advantages of Email Marketing

4.1. -Extremely Cost Effective: Saves money, no third party-consumer direct.

4.2. -Highly Targeted Audience: Based off similar purchases.

4.3. -Customizable: Can be personalized based off customer info.

4.4. -Measurable: How many direct hits to website.

5. Marketing Database

6. Strategic Planning: Defining the goals of your website

6.1. Assessing KPI's by open rate, Click through rate, number of emails forwarded, and Return of investment (ROI).

7. Creative Execution/Content

7.1. HTMI emails, animated images, hyperlinks, Text emails, plain customized messages, and check for potential spam.

8. Analyze Marketing Results

8.1. Number of emails delivered, number of bounces, number of opened emails, loss of subscribers, number of forwarded emails, and click through rates.

9. Integration of Marketing Channels

9.1. Reinforces the brand, Increases customer participation, In-store marketing promotional campaigns, and online promotional marketing campaigns.