Digital MKT Management

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Digital MKT Management by Mind Map: Digital MKT Management

1. SociaL Platforms (FB, YouTube e LinkedIn

1.1. Customer Validation Process

1.2. Digital Content Publishing

1.3. Community Management

1.4. Monitoring

1.4.1. Comment Monitoring

1.4.2. Real Time Updating

1.4.3. Reporting

1.5. Reporting

2. Team

2.1. Community Manager (Gestão)

2.2. Copywriting Team (Text)

2.3. Multimédia Specialist (Design, Video)

2.4. SEO & Analytics Consultant

2.5. Digital Campaign Manager

2.6. Technical Manager

2.7. Project / Account Manager

3. Methodology

3.1. Digital marketing Plan

3.2. Monthly Meetings

3.3. Dashboard + Monthly Report

4. Content Production

4.1. Text / photos / Video production

4.2. Digital Communication Design

4.3. Web / Interactive Design

5. Business Metrics

5.1. KPIs and Evaluation

5.2. Report meetings

6. Campaigns

6.1. Set-Up

6.2. Digital media Planning

6.3. Management & Optimization

6.4. Performance Report