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GWSCL 2021 by Mind Map: GWSCL 2021

1. Promotion

1.1. Engage Association as partners to promote and help identify top 100 influential women

1.1.1. Define the role of Association

1.1.2. Email inviting Association to partner

1.1.2.1. ASLOG

1.1.2.2. SCAsia

1.1.2.3. AWISCA

1.1.2.4. FAPICS

1.1.2.5. SAPIC

1.1.2.6. APICS

1.2. 30 Media Partners - Supply Chain & Business related magazines

1.2.1. Define partnership arrangements

1.2.2. Email Invite to current partners

1.2.3. Email inviting new partners

1.3. Social Media Influences

1.3.1. Sheri

1.3.2. Radhu

1.3.3. Alma

1.4. B2G

1.4.1. Marketing campaign for social media activities outline objectives/target

2. Digital Event Planning

2.1. Define social media campaign

2.2. Define media schedule

2.3. Creatives for social media in terms of teasers + banners + videos

3. 2020 GWSCL Conversion

3.1. Define Post-event campaign

3.2. Working with media & association partners on announcement

3.3. Thank you message online & offline

4. Funding

4.1. Sponsors

4.1.1. Define package for sponsors for each category for each category: Platinum, Gold and Silver. 40K, 20K 10K

4.1.1.1. What's in for the sponsors?

4.1.1.2. Screening/identifying sponsors

4.1.2. Identify & target 30-40 sponsors

4.1.3. Reach current sponsors

4.1.3.1. Motion

4.1.3.2. Essec

4.1.3.3. BlueYonder

4.2. Ticketing

4.2.1. Free access to GWSCL Award Ceremony 2021

4.2.2. Access to Award + Premium Content

4.2.2.1. $250

4.2.2.1.1. Case Study

4.2.2.1.2. Panel Discussion

4.2.2.1.3. Networking for 2 days

4.2.2.1.4. GWSCL Award Ceremony 2021

5. Content

5.1. New Landing GWSCL 2021 Page

5.1.1. Source & brief Designer

5.1.2. Landing Page to include

5.1.2.1. Intro page + category listing+ tab showcasing 2021 + Express your interest for more information + Nomination Form + payment gateway

5.2. Confirm date + Agenda for 1.5 day summit + Award Ceremony

5.2.1. Define Agenda/Topics

5.2.1.1. Premium Content

5.2.1.1.1. Panel Discussion

5.2.1.1.2. Case Study

5.2.1.1.3. Personal Journey

5.2.2. Update the website

5.3. Identify 5 new jurors

5.3.1. Scan Linkedin for top leaders

5.3.2. Email invite to jurors

5.3.3. Present jurors with deck

5.3.4. Jurors to announce winners & to record

5.4. Keynote speakers for the award and summit - 2 speakers = 1 for award and opening of summit

5.4.1. Identify keynote speakers

5.4.2. Email invite to be prepared

5.5. Summit speakers

5.5.1. Confirm Topics

5.5.2. Identify summit speakers + post of LinkedIn for speaker

5.5.2.1. Case study

5.5.2.2. Panel discussion

5.5.2.3. Confirmation of topics

5.5.2.4. Recording of presentation

5.5.2.5. Email with details of recording format + time allocated

5.6. Nomination

5.6.1. Design Nomination Form

5.6.2. Define criteria for nomination

5.6.3. Preparation of nomination deck for jurors

5.6.4. Inform all short-listed nominees

5.6.5. Announcement of Nominees

6. Logistics

6.1. Possible for a LIVE event

6.1.1. Identify venue

6.1.2. Broadcast LIVE

6.2. Confirm Platform Airmeet