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Sample ParnasaFest Marketing Campaign (DC) by Mind Map: Sample ParnasaFest 
Marketing Campaign (DC)
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Sample ParnasaFest Marketing Campaign (DC)

Where

Web

PF Home page

Facebook

Twitter

Eventbrite

Local listservs, Silver Spring listserv, Kemp Mill listserv, Warwick listserv

Sponsor's web sites

Places

All shuls in your city, YISE, KMS, White Oak, Woodside, Chabad - Silver Spring, Georgetown, Chabad - DC???, Baltimore

Local Hillels, Maryland, George Washington, Georgetown, etc.

Local Jewish Businesses, Citgo, Ben Yehuda, Shaul's, Eli's, Shalom's, Max's, Pastry Oven, MacGruders, Sienas, Goldberg's

Extended Jewish community Businesses, Baltimore

Publications

Synagogue Shabbos flyers

Local Jewish paper

Local Jewish monthly "ad book"

Who (Identify your target neighborhoods)

YISE

KMS

Woodside

White Oak

Georgetown

Baltimore?

Chabad - Silver Spring

Chabad - DC???

How

ParnasaFest home page

Video and link to EventBrite page

EventBrite

Put link in all marketing

Ticketing

Allows the saving of the event

YouTube Videos

Explanation of PF

Personal video for DC area?, Placement, PF DC home page, Eventbrite page, Facebook page

Facebook Event page

Directs traffic to EventBrite page

email people who confirm on FB to go to EventBrite

Twitter

Message the Jewish DC network

create small URL, points to eventbrite

Hosts accounts, put on PF event page, put on eventbrite page, put on FB page, Use to promote event

Create tweet for event

Other twitter accounts, Find influencers in the area who will help promote the event

Evite?

Flier

PDF, with links