MARKETING CAREER JUMPSTART

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MARKETING CAREER JUMPSTART by Mind Map: MARKETING CAREER JUMPSTART

1. MCJ COURSE MODULES

1.1. 0) Welcome Video

1.2. 1) Breaking down false notions

1.2.1. 1.0 INTRO

1.2.2. 1.1 A WORD ABOUT EDUCATION

1.2.3. 1.2 HOW WE GOT "HERE"

1.2.4. 1.2 WHY YOU'RE HERE

1.2.5. 1.3 NO MORE STRESSING OVER CIRCUMSTANCES

1.2.6. 1.4 NO MORE LIMITING BELIEFS

1.2.7. 1.5 NO MORE ENTITLEMENT

1.2.8. 1.6 NO MORE WAITING FOR PERMISSION

1.2.9. 1.7 DIFFERENCES BETWEEN A JOB, A CAREER, AND A VOCATION

1.2.10. 1.8 AMBITION IS WHAT THIS ALL COMES DOWN TO

1.3. 2) What This Job Market Values Most

1.3.1. 2.0 INTRO

1.3.2. 2.1 IMPRESSING INTERVIEWERS

1.3.3. 2.2 RESULTS & ACCOMPLISHMENTS > DEGREES

1.3.4. 2.3 YOUR NUGGETS OF AFFIRMATION

1.4. 3) Intro To Phases

1.5. 4) Phase 1 - Interest

1.5.1. 4.0 INTRO

1.5.2. 4.1 ENVISION YOUR END GOAL

1.5.3. 4.2 IDENTIFY YOUR DREAM ROLE

1.5.4. 4.3 QUESTIONS TO ASK YOURSELF

1.5.5. 4.4 REVERSE ENGINEER YOUR PATH

1.5.6. 4.5 REMEMBER S.M.A.R.T. GOALS

1.6. 5) Phase 2 - Development

1.6.1. 5.0 INTRO

1.6.2. 5.1 YOUR 'USP' AS A CANDIDATE

1.6.3. 5.2 PERSONAL BRANDING EXERCISES

1.6.4. 5.3 WHEN TO SAY "YES/NO"

1.6.5. 5.4 PLACES TO BUILD YOUR EXPERIENCE AND RESUME

1.6.6. 5.5 WHERE TO GO WHEN MORE TRAINING IS NEEDED

1.7. 6) Phase 3 - Prospect

1.7.1. 6.0 INTRO

1.7.2. 6.1 THE LIFE OF A RECRUITER

1.7.3. 6.2 MARKETING 101, BUT FOR JOBS

1.7.4. 6.3 APPLICATION TRACKING SYSTEMS

1.7.5. 6.4 ABOUT RESUMES

1.7.6. 6.5 ABOUT COVER LETTERS

1.7.7. 6.6 RESUME PREP & FORMAT

1.7.8. 6.7 RESUME CONTENT DOs AND DON'Ts

1.7.9. 6.8 LINKEDIN

1.7.10. 6.9 TOOLS FOR TRACKING THE STATUS OF YOUR JOB APPLICATIONS

1.8. 7) Phase 4 - Engage

1.8.1. 7.0 INTRO

1.8.2. 7.1 APPLYING

1.8.3. 7.2 RESPONDING TO AN INTERVIEW INVITATION

1.8.4. 7.3 THE INTERVIEW: PREPARATION

1.8.5. 7.4 THE INTERVIEW: HOW TO DRESS

1.8.6. 7.5 THE INTERVIEW: RESPONDING TO CHALLENGING QUESTIONS

1.8.7. 7.6 POST-INTERVIEW: FOLLOWING UP

1.9. 8) Phase 5 - ABLE principle

1.10. 9) Bonus Videos

1.10.1. 9.1 THE ONE JOB NICHE MANY DON'T THINK ABOUT

1.10.2. 9.2 HOW TO WORK FROM HOME

2. Notes & Parking Lot

2.1. Career Guidance From Top Resume

2.2. Resume builder tool

2.3. Research job listing keywords

2.4. Reddit Content

3. Social Cause

3.1. Donate to Operation Underground Railroad

4. Other Product Ideas

4.1. Marketer's Interview Survival Guide

5. App Ideas

5.1. Resume scanner

5.2. Marketing niche flavor finder

5.3. A job hunter's suite of tools