Selling Business Plan

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Selling Business Plan by Mind Map: Selling Business Plan

1. Company

1.1. Who Are We

1.2. Where we want to be

1.2.1. long-term

1.2.1.1. Locations

1.2.2. short-term

1.3. What are we?

1.3.1. Purpose

1.3.2. Motivation

1.3.3. End-state

1.4. Where are we?

1.4.1. Online

1.4.1.1. Markets

1.4.1.2. Demographics

1.4.1.3. Domains

1.4.2. Brick and Mortar?

1.4.2.1. Expansion Model

2. Marketing/Sales

2.1. Channels

2.1.1. Social Media

2.1.1.1. Facebook

2.1.1.2. Instagram

2.1.1.3. Twitter

2.1.2. Amazon

2.1.3. Business-Owned Domain(s)

2.2. Getting Sales

2.2.1. Product

2.2.1.1. Sourcing

2.2.1.1.1. Wholesale

2.2.1.1.2. Dropshipping

2.2.1.2. Opportunity

2.2.1.3. Direction

2.2.1.4. Life Cycles

2.2.1.4.1. Expendables

2.2.1.4.2. Durables

2.2.2. Product Price

2.2.3. Ad Placement

2.2.3.1. Markets

2.2.3.2. Demographics

2.2.4. Promotions

2.2.4.1. Length of run

2.2.4.2. Type

2.2.4.2.1. Video

2.2.4.2.2. Static

2.2.4.3. Timing

3. Competitor Analysis

3.1. Trends

3.2. Market Shifts

3.3. Price analysis

4. Solutions

4.1. Returns

4.2. Customer Service

4.3. Lessons Learned

4.4. Build / Expansion Models

4.5. Website / Phone

5. Finance

5.1. Shipping

5.1.1. Ground

5.1.2. Air

5.1.3. Imported

5.1.3.1. Customs

5.1.3.2. Unknown Costs

5.2. Forecasting

5.2.1. Cash Flow

5.2.2. Sales

5.2.3. Returns

5.2.4. Growth

5.2.4.1. Reinvesting

5.3. Ad Campaigns

5.3.1. Video

5.3.2. Social Media

5.3.3. Alternative Methods

5.4. Taxes

5.4.1. State

5.4.2. Federal

6. Risks

6.1. Legalities

6.2. Fraud

6.3. Funding

6.3.1. Needs

7. Revenue

7.1. Sources

7.2. Forcasting

7.2.1. short-term

7.2.2. long-term

7.3. Production/Life Cycles