WineOMark

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WineOMark by Mind Map: WineOMark

1. Marketing Program

1.1. email campaign

1.1.1. existing customers

1.1.2. tool - Active Campaign

1.1.2.1. Drip Marketing

1.1.2.2. product Sales campaign

1.1.3. Sales space advertise when we have sizable mambers

1.2. referral program

1.3. Affiliate products sales

2. Value wine list

2.1. Providing Biweekly buy list to members

3. High-end wine package program

3.1. Exclusive Membership

3.1.1. Membership fee in the future when great value existing

3.1.2. Sign up, no fee, for existing customers

3.1.2.1. Grand Farther no fee as long as qualify minimum activity,

3.2. pre-sale wine packages to members (minimum 6 bottles/package)

3.2.1. Working with member to fast delivery when minimum quantity achieved

4. Wine Source

4.1. Develop quantity purchase relation

4.1.1. Agreement for minimum quantity for lowest price

4.1.2. Select 3 wines to supply for first 3 shipments

4.1.2.1. evaluate sale price and shipping cost

4.2. Potential business partners

4.2.1. Stag's Leap

4.2.2. Alpha Omega

4.2.3. Peju

4.2.4. Silver Oak

4.2.5. Duck Horn

4.2.6. The Wing Stash

4.2.7. Copa Fina

4.2.8. Valuko

4.2.9. Bravium

4.2.10. Ampelos Cellars

5. Communications

5.1. Zoom online biweekly Q & A

5.2. Blog

5.2.1. schedule adding 2 articles/week