BS Marketing

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BS Marketing by Mind Map: BS Marketing

1. Principles of Marketing

2. Marketing Research

2.1. and data analytics

3. Social Media Marketing

4. Professional Communications

4.1. Marketing Tactics (software, platforms, tools)

5. Brand Management

5.1. Relationship management / Leveraging networks

6. Consumer Behavior

7. Sales Management

8. Service Marketing

9. Digital Advertising

10. Global Marketing

11. Innovative Curriculum

11.1. Digital Marketing Fundamentals

11.2. Data Driven Marketing

11.3. SEO VS SEM

11.4. Digital Storytelling and Branding

11.5. Consumer Behavior and Analysis

11.6. Digital Design and Usability

11.7. Metrics, Measurement, and ROI

11.8. Customer Acquisition

11.9. New Media Marketing

11.10. Advanced Digital Marketing Strategies

11.11. Advanced Search Engine Optimization

11.12. Strategic Internet Public Relations

11.13. Digital Analytics and Optimization

11.14. Digital Marketing and the Law

11.15. Digital Media Campaign Development

11.16. Digital Media Buying and Planning

11.17. Digital Ad Operations

11.18. Digital Data Solutions

11.19. Target Marketing

11.20. Mobile Marketing

11.21. Change Management / Adaptive Learning

11.21.1. Could this be applied?

12. Principles of Management

13. Organizational Behavior

14. Statistics

15. Intro to Data Analytics

16. Legal and Ethical Issues in Business Management