Social Media Marketing
by Preeti Suman Mohapatra
1. Why Brands should be on SM?
1.1. Brand Awareness
1.2. Driving traffic to you website
1.3. Generate leads
1.4. Grow revenue
1.5. Create a community
1.6. Boost engagement
1.7. Provide faster customer service
1.8. Listen to conversation about your brand
2. Where do you start?
2.1. Find your target audience
2.2. Where do they hangout? (E.g FB, Insta, LinkedIn)
2.3. What do they share about on their SM
2.4. What time are they most active on SM
2.5. What type of content are they interested in?