Factors influencing customers buying decisions

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Factors influencing customers buying decisions by Mind Map: Factors influencing customers buying decisions

1. External

1.1. Family and friends

1.1.1. Socio-cultural

1.2. Level of tourism

1.3. Competition

1.4. Weather

1.5. Distance from park

1.6. Attitude towards education

1.7. Economic

2. Internal

2.1. Promotion

2.2. Word of mouth

2.3. Features of the attraction

2.4. Reputation

2.5. Discounts

2.6. Educational benefits

2.7. Price

3. Evaluate

3.1. Depends on..

3.1.1. Segment

3.2. Weigh up importance

3.3. Which is main issue?