Online Mind Mapping and Brainstorming

Create your own awesome maps

Online Mind Mapping and Brainstorming

Even on the go

with our free apps for iPhone, iPad and Android

Get Started

Already have an account? Log In

The Lay of the Land by Mind Map: The Lay of the Land
0.0 stars - reviews range from 0 to 5

The Lay of the Land

Mindmapping content and community

Free resource - shared information

Entrepreneurial Community

Tools to drive innovation

Turn around Coaching and Consultancy

Build a business and keep your life

Often its one or the other

Aligning actions with real vision for the future

British Inventors Society

British Invention Show

British Invention of the Year Awards

The importance of experimentation

Innovation and Technology drives progress

underpins quality of lifestyle

Kauffmann Foundation

How do we stimulate more start-up communities?


Guidance, Field exploded, Evidence based information, Guide more effectively, Measure what works, A lot of experiementation, First do no harm

Global Brainstorm

Too much attention has been given to the importance of capital

Need less now to start-up

seen as a badge of honour to the entrepreneur

need to get smarter about the money game

bootstrap for longer, BOOK: The Lean Start-up

Creation of the firm is a slow iterative process

Not stop/start

Less about mechanical parts, Business plans, Incorporation

A question of figuring out the formula that works

More about the essence of the idea

How do I start solving a problem...

"Building airplanes in flight"

demonstrate the quality of the idea

Its a team sport

Create the right environment

Make it easy for people to collaborate

Do entrepreneurs create venture capitalists or do V.C's create entrepreneurs?

Challenges to the Entrepreneur

not necessarilly made a success yet...

right attitude required

Not knowing what to do next

Not knowing how to do it

Very rarely lack big picture vision

Fear of the unknown

outside their existing expertise, Not Knowing the market, Overcome this by finding people who do know

outside of their understanding

each step offers more unknowns...

"Blindfolded in a tunnel in the dark", vulnerable to "sharks", lured into "dodgey" invention promotion partnership - realize mistake at £16k, vulnerable to loss of ideas

Accept bad advice, Social Media could be an example

Fear of failure

Fear of success

"If I'm too successful I'll never see my family"

Can cripple female entrepreneurs

Fear itself!

Lack of contacts

Social Media great to overcome this, LinkedIN, Use testimonials

Review sites, Use resource to build testimonials

Lack of credibility

The architect

set the vision

the builder

set the action to make it happen

Focus on end goal and vision

Fundamental Business Skills

Managing Cash flow

Strategic Growth Management

Often doing it alone

"Life is a process of Iteration"

There is no "failure", People who get it wrong have not failed, People who give up too early fail

From learning comes growth

Evolution, Move from Biology to Technology, Humans are not evolving to have extra thumbs..., We evolve at a slower rate to technology, Technology is evolving at a different speed.

You must follow YOUR journey

Protecting Intellectual Property whilst building a community

Non-disclosure agreement, Still can't talk to too many people, Find inventor Clubs/ Trusting Communities

Your community can improve your idea for you

Talk to them about the problem that their idea solves

Apply for a patent or design rights, Protect your idea, Sometimes its very pertanent to protect with a patent., 1 example is responsible for $1 billion turnover in Malaysia - Patent was essential., Maerogel, Rice Husk Silica, Nasa Aerogel, Sand SIlica, Kane's own designs copies, Other examples copied, Sometimes there is every reason to patent, Digital Audio Player, Fastest selling piece of electrical equipement, Untitled, Technology with worldwide potential

People could steal your idea BUT because they're NOT on the same journey as you it doesn't really matter., Share with as many people as you can, Allow the interaction to develop your ideas, e.g. of fashion desinger flattered by someone "stealing" his idea - T-shirt business

Danger of paranoia about not sharing, People can overrate their own ideas, Tell others and it makes it better, Take a leap of faith, Patents and IP becoming a little old fashioned

No one can steal your vision.

Social Media

Sharing, Twitter all about sharing, 10 x per day, Facebook, 3 x per day, Mind maps, Slow growth, Pulling teeth getting people to upload content, Iterative process, Tipping point with people's willingness to share content, Marketing - social networks, Twitter, Facebook, LinkedIN

Connecting with like minds

Meet people with similar interests

Global Entrepreneurship Week

131 Countries

Success Stories in Supporting


Raising Awareness of Prostate Cancer

Grow a moustache for the month of November


Global Entrepreneurship Week

130 Countries around the world

Knowledge base


From inspiration to aspiration


More successful journey

World recession

New Entrepreneurs needed

Critical to building economy

Good news

Understanding how to recognize risks

Getting better at offering genuine support

Education and sharing of knowledge

Social Media Illumination

Figure out strategy



LinkedIN etc

Find Clients

Innovation Warehouse

A place to call home

A place to grow

Innovative Companies


Ways to grow

Structured support

What do Entrepreneurs need to know in order to succeed?

From people who have been there before...

What are some of the challenges they are likely to face

How to overcome such challenges

How to generate ideas

How to make these happen

Inherent fears

Be honest with yourself

What's blocking you?

"I don't know where I'm going"

Will my idea work

What happens when it goes wrong...

The Collective Concious - Bringining Minds Together

Inquisitive People

Been thinking this way since childhood

Mind Maps

Benefits of Mindmaps

Management, people, projects

Visual dashboard

creating visions

analysing disasters

see big picture easily

drill down details

All 500 of Fortune 500 Companies use mindmaps

How to draw a mind map

start with specific subject in mind

build out the relevance with seperate branches and headings

Slow thoughts down to the point where we can hear them.

Types of Thinking

Lateral Thinking

Understanding the logical thread of thought

Moving across these

Parallel thinking

Approaching a situation from the same perspective at the same time

6 Thinking Hats Parallel Thinking Tool, Edward de Bono

Whether Forecast™ Parallel Thinking Tool, Celia Gates

Critical Thinking




Creative Thinking

the creation of value

Thinking skills can be taught

willingness to accept ideas

willingness to obtain movement from them


Pros and Cons

Quadratic Approach

Edward de Bono's 6 Thinking Hats

Celia Gates' Whether Forecast


Indecision, costs more than recovering from the wrong decision

waste time worrying

consume resources without learning anything new

Holistic Thinking

Embracing critical and creative thinking skills simultaneously

stimulating sparks of genius

collaborative communication from a parallel approach

Whether Forecast, Intuitive and easy, Time saving, 45 mins in the hour, Innovation generating

Over the centuries little attention has been paid to thinking

Greek Gang of 3




2 dimentional approach, Black and white, Pros and cons

Cave Man Thinking

What is this?

The Church

by means of obtaining the truth

Logical Thinking

Taught in Schools

Routeen approach, Ecellent but not good enough