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LUM ADV GROUP by Mind Map: LUM ADV GROUP

1. Transform

1.1. Marketing&Promotion expertise agency

1.1.1. Consulting

1.1.1.1. EXPERIENCE VISION

1.1.1.2. PROPOSITION DEVELOPMENT

1.1.1.3. ROADMAP DEVELOPMENT

1.1.1.4. BUSINESS CASING

1.1.2. Strategy

1.1.2.1. Global PROPOSITION DEVELOPMENT

1.1.3. Creative

1.1.3.1. CONTENT strategy development

1.1.3.2. DESIGN

1.1.4. Marketing communication/pr

1.1.5. SMM

1.1.6. BTL

1.1.6.1. Events management

1.1.7. Marketing Automation

1.1.8. Omni-channel strategy

1.1.9. Retainer

1.2. Changes management

1.2.1. Sales

1.2.1.1. New Business Manager

1.2.2. Client Service

1.2.2.1. Client service Director

1.2.2.2. Client Manager

1.2.2.3. Client Manager

1.2.2.4. Client service assistant

1.2.3. Creative

1.2.3.1. Creative Director

2. DELIVER

2.1. Product&Production Expertise

2.1.1. Futureproofing customer experiences

2.1.2. PRODUCT STRATEGY

2.1.3. PRODUCT & PLATFORM DEVELOPMENT

2.1.4. MOBILE

2.1.5. MARTECH

2.1.6. DATA SOLUTIONS

2.1.7. HOSTING & SUPPORT

2.1.8. AI

2.1.9. AR

2.1.10. Dapp

2.1.11. Product automation

2.2. Delivery management

2.2.1. Sales

2.2.1.1. New Business Manager

2.2.2. Client Service

2.2.2.1. Client service Director

2.2.2.2. Client Manager

2.2.2.3. Client Manager

2.2.2.4. Client service assistant

2.2.3. Creative

2.2.3.1. Creative Director

2.2.4. Design

2.2.4.1. Head of design

2.2.4.2. Designer

2.2.5. Development

2.2.5.1. CTO

2.2.5.2. Developer

2.2.5.3. Support manager Admin

2.2.5.4. Product manager

2.3. Lumination Studios

2.3.1. Video production

3. ENGAGE

3.1. LUM Online media solutions agency&products

3.1.1. PLANNING & BUYING

3.1.2. LUM Affiliate market

3.1.2.1. Black Market

3.1.2.1.1. Totally unregulated. Clients can pay with bitcoin only. Not real trading.

3.1.2.2. Grey Market

3.1.2.2.1. Regulated but not very strongly (i.e. Cyprus, Kuwait, Seychelles Regulation). Clients can pay with wire transfer/credit card.

3.1.2.3. White Market

3.1.2.3.1. Heavily regulated trading (i.e Germany, United Kingdom Regulation). Client pay with wire transfer/credit card.

3.1.3. PROGRAMMATIC

3.1.4. SEO/SERM/...

3.1.5. DATA---INSIGHT---CONTENT creation funnels

3.2. Social media advertising and buying market

3.3. CRM agency

3.3.1. Customer engagement

3.3.1.1. E-commerce setup & promotion of product lines

3.3.2. DATA SOLUTIONS

3.3.2.1. Data Management Platform

3.3.3. DATA STRATEGY

3.3.4. LOYALTY programs

3.4. Engagement management

3.4.1. Sales

3.4.1.1. New Business Manager

3.4.2. Client Service

3.4.2.1. Client service Director

3.4.2.2. Client Manager

3.4.2.3. Client Manager

3.4.2.4. Client service assistant

3.4.3. Data analytics

4. HQ

4.1. CEO

4.1.1. CEO Assistant / Manager

4.2. Accounting

4.2.1. Servicing all group

4.3. Legal

4.3.1. Servicing all group

4.4. PR/communications manager of the group

4.4.1. Servicing all group