Sisuanalüüs

1. Qualitative

1.1. Discourse analysis

1.2. Narrative analysis

2. Quantitative

2.1. Not always necessary

2.2. Counting the occurences of different words

2.2.1. Differentiating between groups

2.3. Positive vs negative

3. Content

3.1. Written

3.2. Spoken

3.3. Pictorial

4. Since early 1960s

4.1. Word-frequency