1. Competition
1.1. ChatBot
1.1.1. Haptik.ai
1.1.1.1. https://www.haptik.ai/
1.2. Industry Analysts
1.2.1. Gartner
1.2.1.1. Leaders
1.2.1.1.1. Amelia
1.2.1.1.2. Kore.ai
1.2.1.1.3. Cognigy
1.2.1.1.4. IBM
1.2.1.1.5. Omilia
1.2.1.1.6. Onereach
1.2.1.2. Visionairies
1.2.1.2.1. Openstream.ai
1.2.1.3. Challengers
1.2.1.3.1. Oracle
1.2.1.3.2. Google
1.2.1.4. Niche
1.2.1.4.1. Avaamo
1.2.1.4.2. AWS
1.2.1.4.3. Boost.ai
1.2.1.4.4. Yellow.ai
1.2.1.4.5. Full list
1.2.2. Forrester
1.2.2.1. Espressive
1.2.2.2. Amelia
1.2.2.3. Aisera
1.2.2.4. Moveworks
1.2.2.5. ServiceNow
1.2.2.6. Avaamo
1.2.2.7. Kore.ai
1.2.2.8. Inbenta
1.2.2.9. DRYiCe
1.2.2.10. Microsoft
1.2.2.11. IBM
1.2.3. G2
1.3. Awards
2. Company
3. Technology
3.1. Features
3.2. Benefits
3.3. APIs
3.3.1. ITSM
3.3.1.1. ServiceNow
3.3.1.2. Ivanti
3.3.1.3. Jira
3.3.1.4. Cherwell
3.3.1.5. Zendesk
3.3.2. Automation Platforms
3.3.2.1. 1E Tachyon
3.3.2.2. Boomi
3.3.2.3. Mulesoft
3.3.2.4. Resolve
3.3.2.5. ServiceNow
3.3.2.6. UIPath
3.3.2.7. Workato
3.3.3. Collaboration Tools
3.3.3.1. Microsoft Teams
3.3.3.2. Slack
3.3.3.3. Cisco Webex Teams
3.3.3.4. Microsoft Viva
3.3.3.5. Google Chat
3.3.3.6. Portable Widget
3.3.3.7. SMS
3.3.4. Knowledge Management
3.3.4.1. ServiceNow
3.3.4.2. Ivanti
3.3.4.3. Jira Confluence
3.3.4.4. Cherwell
3.3.4.5. Zendesk
3.3.4.6. Lumapps
3.3.4.7. Microsoft Sharepoint
3.3.5. Device Management
3.3.5.1. Ivanti Neurons
3.3.5.2. Microsoft Authenticator
3.3.5.3. Microsoft Bitlocker
3.3.5.4. MobileIron
3.3.5.5. Resolve Systems
3.3.5.6. Workato
3.3.6. Asset Managetment
3.3.6.1. ServiceNow
3.3.6.2. Ivanti
3.3.6.3. Cherwell
3.3.6.4. Asset Panda
3.3.7. Identity Management
3.3.7.1. Microsoft Active Directory
3.3.7.2. Microsoft Azure
3.3.7.3. Okta
3.3.7.4. Ping Identity
3.3.8. Productivity Suites
3.3.8.1. Office 365
3.3.8.2. Google Workspace
3.3.9. HR Applications
3.3.9.1. Workday
3.3.9.2. SuccessFactors
3.3.9.3. BambooHR
3.3.10. Applications
3.3.10.1. Clickup
3.3.10.2. FlightAware
3.3.10.3. GitHub
3.3.10.4. PagerDuty
3.3.10.5. SAP
3.3.10.6. Trello
4. CRM
4.1. Salesforce
5. Use cases
5.1. Finance
5.1.1. https://research.aimultiple.com/finance-chatbot/
6. Commercials
6.1. Target Clients
6.1.1. ICP
6.1.1.1. Small
6.1.1.2. Medium
6.1.1.3. Enterprise
6.1.2. PPP
6.1.2.1. HR
6.1.2.2. Finance
6.1.2.3. Service
6.1.2.3.1. Internal
6.1.2.3.2. External
6.1.2.4. IT
6.1.2.4.1. Project Management
6.1.2.4.2. IT Management
6.2. Offering
6.2.1. Value
6.2.1.1. How do we create the value
6.2.1.1.1. Metrics
6.2.2. UI
6.2.2.1. Web
6.2.2.2. Mobile Device
6.2.3. Partner
6.2.3.1. OEM
6.2.3.2. Co-Sell with discount
6.2.3.3. Refer
6.2.4. End User
6.2.4.1. Pricing
6.2.4.1.1. Freemium
6.2.4.1.2. Workflow
6.2.4.1.3. Small
6.2.4.1.4. Mid market
6.2.4.2. Rightsized to organisation size
6.3. ROI
6.3.1. https://www.haptik.ai/roi-calculator
6.3.2. Saving per agent conversation
6.3.3. Saving in password resets
6.3.4. Savings Across
6.3.4.1. Chat
6.3.4.1.1. Agents hours saved
6.3.4.2. Email
6.3.4.3. Voice
6.3.4.4. Savings across multiple platforms
6.3.4.4.1. Hetertgenous onechat platform overlay
7. Sales Process
8. Marketing
8.1. SEO
8.2. Thought Leadership
8.3. Content
8.3.1. VLOG
8.3.2. Blog
8.4. Testimonials
9. Resources
9.1. Sales
9.2. Marketing
9.3. Technical
9.3.1. Product Development
9.3.2. Pre Sales
10. ABM
10.1. Target
10.1.1. Partners
10.1.1.1. Partner Ideal Company Profile (ICP)
10.1.1.2. Partner Prime Prospect Persona (PPP)
10.2. Lists
10.3. ABM Priniciples
10.3.1. Saved Searches
10.3.2. Saved Accounts
10.3.2.1. Build Contact Lists
10.3.2.1.1. Visit Profiles
10.3.2.1.2. Connect Requests
11. New Partner Potential
11.1. UK
11.2. Nordics
11.3. RoW
11.4. Europe
12. Strategic Plan (European Partners)
12.1. Existing Partners
12.1.1. US
12.1.1.1. Avanti
12.1.2. UK
12.1.2.1. CTMS
12.1.2.1.1. Alasdair Robertson
12.2. Target Partners
12.2.1. Existing Discussions
12.2.2. Technology Partners
12.2.2.1. Salesforce
12.2.2.1.1. Partners
12.2.2.2. ServiceNow
12.2.2.2.1. Partners
12.2.2.3. Ivanti
12.2.2.3.1. Partners
12.2.2.3.2. Ivanti Channel Structure
12.2.2.3.3. User Groups
12.2.2.3.4. Sales
13. Partner Program
13.1. Partner Onboardng
13.1.1. Enablement (Right content, to Right Role, at Right Time, The Right Way.
13.1.1.1. Sales
13.1.1.1.1. Script
13.1.1.1.2. Deck
13.1.1.1.3. Partner Certification Video
13.1.1.1.4. Enablement Journey
13.1.1.2. PreSales
13.1.1.2.1. Demo
13.1.1.2.2. Knowledge Base
13.1.1.3. Implementation Services
13.1.1.4. Focus on automation
13.1.1.4.1. To allow for scaleability
13.1.1.4.2. To eliminate single point of failure
13.1.2. Best practise
13.1.3. Knowledge
13.1.4. Tools
13.1.5. Systems
13.2. Internal Systems
13.2.1. Partner Portal
13.2.1.1. Resources (Content)
13.2.1.1.1. Commercials
13.2.1.1.2. Presentations
13.2.1.1.3. Branding
13.2.1.1.4. New (planned
13.2.1.1.5. eTraining
13.2.1.2. Leads
13.2.1.3. Opportunities
13.2.1.4. New Leads Registration
13.2.1.5. Internal User Manual for Partner Portal
13.2.2. Salesforce
13.2.2.1. Leads
13.2.2.2. Accounts
13.2.2.3. Opportunities
14. Research and Searching
14.1. ICP
14.2. PPP
14.3. Geography
15. Actions
15.1. Demo
15.2. Presentation Material
15.3. ITT
15.3.1. Do we?
15.3.2. Background information?
16. Research
16.1. https://research.aimultiple.com/chatbot-companies/
17. Go To Market Strategy
17.1. Identify Target Market and Audience
17.1.1. End user
17.1.2. Partner
17.2. Identify solutions OneBot offers
17.3. Define Unique Value Proposition
17.4. Define Acquisition Strategy
17.5. Define Buying Personas
17.6. Define Messaging
17.7. Define Marketing Strategy
17.8. Resource to support GTM
17.9. https://viral-loops.com/blog/go-to-market-strategy/#how-to-build-gmt
17.10. Forbes
17.10.1. Prioritise the needs of the buyer
17.10.2. Thoroughly understand the market
17.10.3. Have a thoughful and measureable plan
17.10.4. Get honest feedback and act on it
17.10.5. Start by building brand equity
17.10.6. Aim for rthe path of least resistance
17.10.7. Identify target buying personas
17.10.8. Identify all possible entry points
17.10.9. Focus of forging authentic connections
17.10.10. Identify you competitiive advantage
17.10.11. Think all the way to the end
17.10.12. https://www.forbes.com/sites/forbesbusinessdevelopmentcouncil/2020/09/14/13-key-steps-to-developing-a-go-to-market-strategy/?sh=3051d6486fc1
18. Existing Customers
18.1. University of Glasgow
18.1.1. 26,635 students
19. Procurement Partners
19.1. Softcat
19.2. TET
19.3. GCloud
19.4. Higher Education
19.4.1. UK Universities Purcchasing Consortia
19.4.1.1. https://www.ukupc.ac.uk
19.4.2. Advanced Procurement for Universities and Colleges
19.4.2.1. https://apuc-scot.ac.uk
19.4.3. Higher Education Purchasing Consortium, Wales (HEPCW)
19.4.3.1. http://www.hepcw.ac.uk
19.4.4. London Universities Purchasing Consortia
19.4.4.1. https://www.lupc.ac.uk
19.4.5. North Eastern Universities Consortium
19.4.5.1. https://www.neupc.ac.uk
19.4.6. North Western Universities Consrtium
19.4.6.1. https://www.nwupc.ac.uk
19.4.7. Southern Universtieis Purchasing Consortium
19.4.7.1. https://www.supc.ac.uk
19.4.8. Academia
19.4.8.1. Get contacts from Tim Williams