Get Your Entire Team Involved in Marketing

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Get Your Entire Team Involved in Marketing by Mind Map: Get Your Entire Team Involved in Marketing

1. Created by Dave Rothacker for Service Nation Alliance members

2. Marketing

2.1. Is everyone's job

2.2. Is your job

3. Marketing roundtable

4. Routinely educate - your staff must know:

4.1. Description of your ideal client

4.2. Your marketing purpose

4.3. Your talking logo

4.4. Your core message

4.5. Your marketing kit

5. Make marketing education part of:

5.1. Your hiring process

5.2. Your business cards

5.3. Employee manual

5.4. Quarterly all-staff

5.5. Talking logo practice

5.6. Telephone training

6. Create a marketing board of directors

7. Database as service to your customers

7.1. Knowledge database

7.2. Best of class

7.3. Real time roundup

7.4. Cutting-edge B2B

7.5. Reminder