Disrupting Consulting Business Not Growing
Just an initial demo map, so that you don't start with an empty map list ...
1. Team underperforming
1.1. Team not incentivized enough
1.2. Not hiring enough of the right people
1.3. Not letting underperformers go
1.4. Not developing people
1.5. Team still getting used to Teamwork
1.6. Team not communicating efficiently
1.6.1. Team has different work schedules
1.6.1.1. Company set up to allow freedom of location and time
1.6.2. Team has different priorities
1.6.2.1. Company set up to allow freedom of location and time
1.6.2.1.1. Personal
1.6.2.1.2. Professional
1.6.2.1.3. Time differences
2. Not enough new business lead flow
2.1. Blogs not generating enough traffic
2.1.1. Not attending enough conferences
2.1.1.1. Mark maxed out
2.1.1.2. Send other team members to conferences
2.1.1.2.1. Others not up to speed on leads to pursue
2.1.1.2.2. Scheduling conflicts between client work and conference attendance
2.1.2. Not ranking high enough on search
2.1.2.1. Not enough links back to blogs
2.1.2.1.1. Not enough exclusive content
2.2. Not closing enough of the leads
2.2.1. Not following up enough
2.2.1.1. Mark maxed out
2.2.2. Materials not compelling enough
3. Mark Brooks maxed out
3.1. Managing too many accounts
3.1.1. Not incentivizing project mgrs a.k.a. 'client advocates' enough
3.2. Too many ideas, plans and changes at once
3.2.1. Idea man
3.2.2. Great at brainstorming
3.2.3. Constantly striving to improve
3.3. Doing all the rainmaking
4. Not delivering value to clients
4.1. Value not clarified and agreed upon on clearly enough on startup calls
4.2. After three months we don't clarify on our directives/outcomes
4.2.1. Not enough talk time with clients
4.2.2. Mark maxed out
4.2.3. Tasking tapers off quickly after initial plan
4.2.3.1. Objectives not evolving with progress
4.3. Not communicating effectively with clients
4.3.1. Clients not using teamwork.com
4.3.1.1. We're not training clients how to use teamwork.com