Multilingual SEO for Developers

1. Technical Adaptations

1.1. Localization Library

1.2. Incorporation of Localization Files

1.3. Hreflang Tags

1.4. Routing

1.5. Linking

1.6. Language Picker

1.7. Language Auto-Detection

2. Translation of Localization Files

2.1. In-House Translators

2.2. Freelance Translators

2.3. Translation Agencies

3. Search Engines

3.1. Understand how Search Engines Work

3.2. Crawlability and Indexability

3.3. Hreflang Tags

3.4. Duplicate Content Issues

3.5. Optimize for Targeted Search Engines

4. URL Structures

4.1. Country-Specific Domains

4.2. Subdomains

4.3. Subdirectories

5. Localization Strategy

5.1. Define Targeted Regions

5.2. Check Legal Compliance

5.3. Understand Your Audience

5.3.1. Language Preferences

5.3.2. Cultural Nuances

5.3.3. Search Habits

5.4. Link Building

6. Content Localization

6.1. Lang Attributes

6.2. Title Tags

6.3. Meta Descriptions

6.4. URL Slugs

6.5. Content

6.6. Image Alt Text

6.7. Date and Time Formatting

6.8. Currency Preferneces

6.9. Internal Links

6.10. External Links

6.11. Local Idioms and Metaphors

6.12. Regionally Relevant Images and Videos

6.13. Keyword Research for Targeted Regions

7. Analytics and Performance Monitoring

7.1. Traffic Sources

7.2. Bounce Rates

7.3. Conversion Rates