Audience Feedback - Overall the aspect of myproject that I need to improve on the most is the advert and the scenes with children which could have been introduced better. To fix this I should re-design the advert and possibly add a special effect to the music video which will convey the correct message and say that it is a comparison of the main artist now and as her young self, to show she is never growing up.
by AREEWAA EERRRAAS
1. Does the digipack and the advert appeal to you? - Again the advert doesn't quite meet the standards of the digipack and could be more similar to the front cover to be more successful.
1.1. yes because of the bright colours standing out
1.2. The digipack is good but both could be better by incorporating the bold and striking colours from the front cover into all images.
1.3. The digipack grabs my attention
1.4. Yes they grab my attention and fit the story of the song
1.5. They are interesting and appeal to me
2. Do you think the mise en scene (setting, colour, lighting, props, costumes) in the music video fit the genre? - It is mostly agreed that it is a generic pop rock music video and is not in a point which is in need of a lot of improvement but for it to look more professional it could have been more steady, for which there is not much I am able to do.
2.1. yes becuase it's meant to be positive ,but the camera could be a bit more steady
2.2. The setting, colours, body language and lighting all follow a similar pattern and generic idea where everyone is happy.
2.3. the colour and lighting is very bright which fits the genre and the song. The costumes are casual which also works well with the setting which displays an ordiary situation
2.4. Yes it features a lot of green areas and scenes at school. It is bright and colourful and together with body language this emphasises the correct mood of Pop rock.
2.5. Yes all of them contribute to a positive and happy mood
3. Are the costumes generic to pop rock? - The casual look of the artist appeals to the target audience and it is mostly understood that it's supposed to represent ordinary issues or events. However some could have been more appealing for the audience.
3.1. yes because it's representing things from day to day life
3.2. Yes because casual clothes are often seen in a pop rock music video so that the target audience can relate to them.
3.3. yes casual clothes are often seen in pop rock music videos but they could be more eye-catching so that the young audience would want to look like the main arist
3.4. Most do as they follow the narrative but some could be designed better.
3.5. Yes because casual clothes fit well with normal things that happen in everyday life
4. To what extent does the music video fit the conventions? - It is agreed that the music video has enough conventions if not a lot, which means the planning was done correctly.
4.1. most of them are included
4.2. The video is very conventional.
4.3. Well enough
4.4. It mostly does
4.5. It meets the conventions well
5. To what extent does the music video appeal to you? What could be better? - The target audience liked the music video overall but the singing could have been done better and some scenes could have been introduced better. This can be done by including a special effect that could explain the scenes better.
5.1. 50/50 The advert could have been designed better
5.2. the singing was out of sync and some scenes could have been better filmed
5.3. The scenes with children were not entirely explained but otherwise it was good
5.4. The advert is not as good but the music video is good
5.5. The music video is done really well but could have more special effects to emhpasise the happiness.
5.6. The scenes with children could have been introduced and explained better.
6. Do you think the ancillary tasks (advert+digipack) can be related to the music video? - Based on the feedback I was given I can conclude that my three products are correctly linked to each other.
6.1. yes becuase of the main artist being the unique selling point
6.2. Yes as they all focus on the same person and have similar setting.
6.3. Yes as they have similar aspects
6.4. Yes because they all focus on the main artist and have similar settings.
6.5. Yes they are linked to each other very well
7. What do you think the genre of the song is based on the magazine advert/digipak? - Based on the feeback I was given I can see that the digipack and the advert have mostly been identified as pop rock which shows that they follow conventions correctly and the target audience can identify it.
7.1. pop rock because it involves instruments and a variety of costumes to backs up the different styles for pop
7.2. Pop because of the striking photo on the digipak
7.3. pop rock because it sells the artist but isn't quite as explicit as pop
7.4. Pop rock because it appeals to you and catches your eye but doesnt look like pop
7.5. Pop rock, it has a good balance between pop and rock
8. What do you think the genre is based on the music video? - Most people say pop rock which means that the music video follows conventions properly and can be identified as pop rock by the audience.
8.1. pop rock because the unique is based on her and the involvement of instruments
8.2. Pop rock as it includes conventional instruments and the atmosphere is happy.
8.3. pop rock because it displays a normal lifestyle of an ordinary person
8.4. pop rock as it includes a narrative and performeance
8.5. It is happy and active but still shows the artist's passion for music which suggests pop rock
9. Do you think the colour scheme and setting on the digipack fit the genre? - Having received the feedback I can conclude that the front cover works perfectly for pop rock however the inside could be more attractive. This could be done by making the colours more striking to fit the front cover.
9.1. yes because it's mad and out there as you'd expect from the genre with her hair all over the place
9.2. Sharp colours fit the genre and the mood but the inside could be more eye-catching.
9.3. yes because the colours are bold and the setting is normal
9.4. Yes because they grab your attention and the inside is calmer
9.5. The sharp and bright colours fit very well and the setting fits well.
10. Do you think the colour scheme and setting on the advert fits the genre? - The advert doesn't meet the standards of the other products and needs improvement. This could be done by again making the colours more striking and bright and change the setting and costume similar to a playground scene from the music video.
10.1. The colour scheme of her hair doesn't match the digipak and the setting could something more childish
10.2. It could be more striking and sharp to fit with the other products and the genre.
10.3. Yes as it relates to the title of the song
10.4. No it could use more conventions
10.5. It fits well but is different from the digipack
