Example Digital Media Marketing Plan

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Example Digital Media Marketing Plan by Mind Map: Example Digital Media  Marketing Plan

1. Search Trend Analysis and Competative Analysis

1.1. How are we going to get to the 1st page of Google. Who is there and how we we rise above them.

2. SEO - Content Creation and Link Building

2.1. Article 1 'Target Keyword Pharse'

2.1.1. Meta Title - Keyword (65 Characters)

2.1.1.1. 400-600 Words of Copy w/ 5%-8% Keyword Density

2.1.1.1.1. Client Comments and Client Datapoints

2.1.2. Meta Description - (Generally 200-250 Characters)

2.1.3. Meta Keyword -

2.2. Article 2 "Target keyword Pharse"

2.2.1. Meta Title -

2.2.2. Meta Description -

2.2.3. Meta Keyword -

2.3. Article 3 'Target Keyword Pharse'

2.3.1. Meta Title -

2.3.2. Meta Description -

2.3.3. Meta Keyword -

2.4. Article 4 "Target Keyword Pharse'

2.4.1. Meta Title -

2.4.2. Meta Description -

2.4.3. Meta Keyword -

2.5. Article 5 'Target Keyword Pharse'

2.5.1. Meta Title -

2.5.2. Meta Desctiption -

2.5.3. Meta Keyword -

2.6. Article 6 'Target Keyword Pharse'

2.6.1. Meta Title -

2.6.2. Meta Description -

2.6.3. Meta Keyword -

2.7. On Going - On Page Keyword Optimization

2.8. Off Page - Link Building

2.8.1. Directory Submission

2.8.2. Local Directories

2.8.3. Search Engine Submission

2.8.3.1. New node

2.8.4. Press Releases

2.8.5. Blog Commenting

2.8.6. Direct Links

2.8.7. Article Marketing

2.8.8. Social Networking

2.8.9. Social Bookmarking

2.8.10. Video Marketing

2.8.11. RSS Distribution

3. Social Media Marketing

3.1. Twitter

3.2. Facebook

3.3. YouTube

3.4. LinedIn

3.5. HootSuite

3.6. Merchant Circle

3.7. SlideShare

3.8. Google MSN Yahoo Local Business

3.9. Meta Cafe

3.10. Google Profile

3.11. Yahoo Video

3.12. MyPRGenie

4. Google Reader RSS Feeds

4.1. Login/Gmail Account

5. Top Target Keywords

5.1. List of Top Ten Target Keywords

6. Email Marketing

6.1. Vendors

6.1.1. Constant Contact

6.1.2. Lyris HQ

6.1.3. Inbox 360

6.1.4. Vertical Response

6.2. Creative and Copy/Content

7. Pay Per Click Advertising

8. Conversion Tracking

8.1. Contact Form Submission

8.2. Phone Call

8.3. Email from Website

8.4. Newsletter Signup

8.5. Purchase

9. Top 3 Business Objectives

9.1. Key Performance Indictators

10. Authors Maps

10.1. LinkedIn

10.1.1. http://www.mindmeister.com/157182620

10.2. Social Media

10.2.1. http://www.mindmeister.com/43582767/social-media-training-guide-social-media-training

10.3. YouTube

10.3.1. http://www.mindmeister.com/142930803/youtube-video-marketing-training-guide

10.4. Blogging Basics

10.4.1. http://www.mindmeister.com/72894227/wsi-blogging-basics-blog-training-guide-by-gregg-towsley