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HD2MENU by Mind Map: HD2MENU

1. Pricing

2. Competition

3. Marketing Plan

3.1. Strategic

3.1.1. Target Markets

3.1.1.1. Single Owner Restaurants

3.1.1.2. Convient Stores

3.1.1.3. Speciality & Super Markets

3.1.1.4. Water & Amusement Parks

3.1.1.5. Hotel, Motels & Resorts

3.1.1.6. Small Chain Restaurant

3.1.1.7. Commercial Real Estate (Office Deli's)

3.1.1.8. School Districts

3.1.1.9. Food Trucks

3.1.1.10. Multiple Restaurant Concept - Groups

3.2. Tactical

3.2.1. Online Marketing

3.2.1.1. SEO

3.2.1.1.1. http://www.quora.com/What-are-the-best-ways-for-first-time-entrepreneurs-to-get-word-out-about-a-startup

3.2.1.1.2. http://www.quora.com/What-are-the-best-ways-for-first-time-entrepreneurs-to-get-word-out-about-a-startup

3.2.1.2. Email Marketing - Series of Followup Emails Lead Nurturing

3.2.1.3. Food Service Directories

3.2.1.3.1. Tech.io

3.2.1.3.2. QSR.com

3.2.1.3.3. PizzaMarketplace.com

3.2.1.3.4. FastCasual.com

3.2.1.3.5. FoodTV

3.2.1.4. AdWords

3.2.1.5. Content Marketing

3.2.1.6. Social Media Market

3.2.1.7. Bloging and Guest Bloging

3.2.2. Trade Shows

3.2.2.1. National Restaurant Association Show - May - Chicago

3.2.2.2. National BBQ Association - Nashville

3.2.2.3. International Restaurant and Foodservice Show New York

3.2.2.4. Midwest Food Service Expo

3.2.2.5. Northwest Foodservice Show

3.2.2.6. Texas Restaurant Association - Dallas - June

3.2.2.7. Hawaii Lodging & Hospitality and Food Service Expo Hawaii

3.2.2.8. Louisiana Foodservice Expo - August

3.2.2.9. Wester Food Service Expo - Aug

3.2.2.10. Florida Restaurant Show - October

3.2.2.11. Atlanta Food Service Expo - October

3.2.2.12. American food & Beverage Show - Miami

3.2.2.13. Ben-E-Keith Food & Equipment Expo. - Houston

3.2.2.14. Pizza Expo - Las Vegas

3.2.2.15. National Ice Cream and Retail Assciation

3.2.3. Free PR

3.2.3.1. Food Network Restaurant Renovation Shows

3.2.3.2. Celebrity Chefs

3.2.3.3. TV Food Personality

3.2.4. Print Media

3.2.5. Paid PR

3.3. Communication (Packaging the message)

3.4. Sales

3.4.1. http://www.revention.com/customers/testimonials

3.5. Customer Support/Training

4. Financing & Accounting

4.1. 5 Year Pro-forma Financial Statement

4.2. Online Quickbooks

4.3. Online Billing /Credit Card Processing

5. Sales

5.1. Online Sales

5.1.1. Amazon.com

5.1.2. hd2menus.com

5.1.3. Risevision Store

5.2. Vendor Parnership

5.2.1. Ben E Keith

5.2.2. US Foods

5.2.3. Sysco Foods

5.2.4. Aramark

5.2.5. Sodexousa

5.2.6. Compass Group

5.3. Restaurant Equipment Supplies

5.4. Offline Sales

5.4.1. Sales Team

5.4.1.1. Hire a POS Sales Person

6. Operation

6.1. Website & Software Developement

6.2. Hardware Procurement & Preping

6.3. Technical/Customer Service

6.4. Shipping Handling & Logistics

6.5. Office

7. Business Structure

7.1. LLC

7.2. Partnership

7.3. Equity Shares

7.4. Debt

7.5. Investment/investors

8. Products

8.1. Software

8.1.1. HD2 Menus Subscription

8.1.1.1. Basic $Free

8.1.1.2. Standard $199

8.1.1.3. Pro $399

8.1.2. HD2MobileNet

8.2. Hadrware

8.2.1. Media Player

8.2.1.1. Google Chrome

8.2.1.2. BrightSigns

8.2.1.3. Windows Based Multi Monitor

8.2.2. All In One Display

8.2.2.1. HD2_24HR

8.2.2.1.1. 32'' Menu Board

8.2.2.1.2. 42'' Menu Board

8.2.2.1.3. 46'' Menu Board

8.2.2.1.4. 55'' Menu Board

8.2.2.2. HD2_16HR

8.2.2.2.1. 32'' Menu Board

8.2.2.2.2. 42'' Menu Board

8.2.2.2.3. 46'' Menu Board

8.2.2.2.4. 55'' Menu Board

8.2.3. Mounts

8.2.3.1. Celing

8.2.3.1.1. Landscape

8.2.3.1.2. Potrait

8.2.3.2. Wallmount

8.2.3.2.1. Landscape

8.2.3.2.2. Potrait

8.2.4. Menus Combo

8.2.4.1. 2 Menus

8.2.4.2. 3 Menus

8.2.4.3. 4 Menus

8.2.4.4. 5 Menus

8.3. Services

8.3.1. Design Service

8.3.1.1. Initial Designing

8.3.1.2. On Going Design and Management

8.3.2. Installation

8.3.2.1. Quote Request

8.3.2.2. Site Survey

8.3.2.3. Subcontract