Create Lean Business Model w/ Goals & Aligned Launch

This is what I use, I hope it helps ya'll too.

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Create Lean Business Model w/ Goals & Aligned Launch by Mind Map: Create Lean Business  Model w/ Goals &  Aligned Launch

1. 5-Whys Tool

1.1. Top Prob 1

1.1.1. Q: Why? A: Reason 1

1.1.1.1. Q: Why? A: Reason 2

1.1.1.1.1. Q: Why? A: Reason 3

1.2. Top Prob 2

1.2.1. Q: Why? A: Reason 6

1.2.1.1. Q: Why? A: Reason 7

1.2.1.1.1. Q: Why? A: Reason 3

1.3. Etc...

2. Customer Segments

2.1. Early Adopters

2.1.1. Specific Type 1 w/ Demographic

2.1.2. Specific Type 2 w/ Demographic

2.1.3. Specific Type 3 w/ Demographic

2.1.4. Specific Type n w/ Demographic

2.2. Customer Pool

2.2.1. Specific Type A w/ Demographic

2.2.2. Specific Type B w/ Demographic

2.2.3. Specific Type C w/ Demographic

2.2.4. Specific Type D w/ Demographic

2.2.5. Specific Type E w/ Demographic

2.2.6. Specific Type F w/ Demographic

2.3. CUSTOMER VPC Canvas

2.3.1. FEARS

2.3.2. WANTS

2.3.3. NEEDS

2.3.4. SUBSTITUTES

2.3.5. GEORGE

2.3.5.1. Product Users

2.3.5.2. Georges

2.3.5.3. Payers

3. Unfair Advantages

3.1. Unfair Advantage 1

3.2. Unfair Advantage 2

3.3. Unfair Advantage 3

3.4. Our Advantage Brain Storm Pool

3.4.1. Performance Advantage

3.4.2. Duplication Protection

3.4.3. Information Advantages

3.4.4. Single Mindedness

3.4.5. Authority

3.4.6. Team Members

3.4.6.1. Alignment

3.4.7. Not Tangibles

3.4.8. Response Scenarios

4. Problem

4.1. TOP Problems

4.1.1. Top Prob 1

4.1.2. Top Prob 2

4.2. Existing Alternatives

4.2.1. Innovative Customers

4.2.2. Early Adopter Customers

4.2.3. Majority of Customers

4.3. Problem Pool

4.3.1. Problem 1

4.3.2. Problem 2

4.3.3. Problem 3

4.3.4. Etc.

5. Solution

5.1. Root-cause 1

5.1.1. Top Solution

5.1.2. Solution Pool

5.1.2.1. Solution Concept 1

5.1.2.2. Solution Concept 2

5.1.3. Solution Components

5.2. Root-cause 2

6. Key Metrics

6.1. Revenue Metrics

6.1.1. Cash

6.1.2. Net Income

6.1.3. Revenue

6.1.3.1. Gross Margin

6.1.3.2. Contribution Margin

6.2. Milestones

6.2.1. Sales Quotas

6.3. Penetration Metrics

6.3.1. Marketing

6.4. Distribution Metrics

6.5. User Metrics

6.5.1. Top Feature Adoption

6.5.2. Channel Users

6.5.3. User Base

6.6. TSM Metrics

6.6.1. TSM by Channel

6.6.2. TSM by User Base

6.6.3. TSM by Revenue

6.6.4. TSM Churn Rate

6.7. Burn Rate

6.7.1. Conversion Rate

6.7.1.1. Customer Acquisition Payback

6.7.1.2. Funnel Metrics

6.7.1.2.1. Capacity

6.7.1.2.2. Conversion per Stage

6.7.1.2.3. Dropout

6.7.2. Churn Rate

6.7.2.1. SaaS

6.7.3. Break Even

6.8. Financial Summary

6.8.1. Goal Comparison

6.8.2. Salary

6.8.2.1. Revenue per Employee

6.8.3. Package

6.8.3.1. 12 Month Cash Flow/Free Cash Flow

6.8.3.2. Balance Sheet

6.8.3.3. Breakeven Analysis

6.8.3.4. Business Valuation

6.8.3.5. Expected Income Statement

6.8.3.6. Profit and Loss Projection

7. Unique Value Proposition

7.1. High Level Concepts

7.2. Value Proposition Brain Storm Pool

7.3. PRODUCT VPC CANVAS

7.3.1. EXPERIENCE

7.3.2. BENEFITS

7.3.3. FEATURES

8. Cost Structures

8.1. Cost Model

8.2. Initial Costs

8.2.1. Development

8.2.1.1. R&D

8.2.1.2. Acquisitions

8.2.1.3. Space

8.2.1.4. W2/1099's

8.2.2. Web Development

8.2.2.1. Content

8.2.2.2. Visability

8.2.2.2.1. Competitions

8.2.3. Social Promotion

8.2.3.1. Trade-show

8.2.3.2. Travel

8.2.3.3. PR

8.2.3.3.1. Collateral

8.2.3.3.2. Associations

8.2.4. Legal

8.2.4.1. Business

8.2.4.2. Intellectual Property

8.2.4.2.1. Patents

8.2.4.2.2. Copyright

8.2.4.2.3. Trademarks

8.2.5. Distribution

8.3. Operating Costs

8.3.1. Varible Costs

8.3.2. Fixed Costs

8.4. Advertising Costs

8.4.1. Inbound

8.4.2. Outbound

9. Channels

9.1. Inbound

9.1.1. Tools

9.1.2. Media

9.1.2.1. Print

9.1.2.1.1. Books

9.1.2.1.2. Blogs

9.1.2.1.3. White Papers

9.1.2.2. Videos

9.1.2.2.1. vFAQs

9.1.2.2.2. Documentries

9.1.2.2.3. Shorts

9.1.3. Seminars

9.1.3.1. Events

9.2. Outbound

9.2.1. Ads

9.2.1.1. Pay-per-clicks

9.2.1.2. Freemium Tactics

9.2.2. Trade Shows

9.2.2.1. Associations

9.2.3. Cold Calls

9.2.3.1. Lists

9.2.4. Customer Search Model

10. Revenue Streams

10.1. One Time

10.1.1. Product Sales

10.1.2. Registry

10.2. Reoccurring

10.2.1. Ads

10.2.2. Licenses

10.2.2.1. Subscription/Seats

10.2.2.2. Long Term Agreements

10.2.2.3. Joint Ventures

10.2.2.4. Maintenance

10.2.3. Use

10.2.3.1. Transactions

10.2.3.2. Commissions

10.2.3.3. Services

10.3. SaaS

10.3.1. Products

10.3.2. Ecosystem

10.3.3. Advertising

10.3.4. Ancillary

10.3.5. Services

10.3.6. Recurring

10.3.7. Network Effect

10.4. Freemium

10.4.1. User Tactics

10.4.2. Ad-based Tactics

11. Gx:Goals Model

11.1. Corporate Goal

11.1.1. Top Goals

11.1.2. Canidate Goals

11.2. Global Strategy

11.2.1. Top Strategies

11.2.1.1. Disruption Strategy

11.2.1.2. Corporate Persona

11.2.2. Canidate Strategies

11.3. Initiatives

11.3.1. Top Initatives

11.3.1.1. ie. Top Initiative 1

11.3.1.1.1. Lt Metric 1.1

11.3.1.1.2. Lt Metric 1.2

11.3.1.1.3. St Metric 1.3

11.3.1.1.4. V Metric 1.4

11.3.1.2. ie. Top Initiative 2

11.3.1.2.1. Lt Metric 2.1

11.3.1.2.2. St Metric 2.2

11.3.1.2.3. V Metric 2.3

11.3.2. Initiative Pool

11.3.2.1. Development Pool

11.3.2.2. Financial Pool

11.3.2.3. Strategic Pool

11.3.2.4. Brainstorm

11.3.2.4.1. Initiative Concept A

11.3.2.4.2. Initiative Concept B

11.3.2.4.3. Etc...

11.4. Metrics

11.4.1. Short-term Metric

11.4.1.1. STG Milestone

11.4.2. Validating Metric

11.4.2.1. VG Milestone

11.4.3. Long-term Metric

11.4.3.1. LTG Milestone

11.4.4. Qualitative Metric

11.5. Resources

11.5.1. Identified Key Resources

11.5.2. Resource Pool

11.5.2.1. Tech Pool

11.5.2.2. Human Pool

11.5.2.3. Partnerships

11.5.2.4. Financial

11.5.2.5. Etc.

12. Training Videos Lean Canvas

12.1. Product-Market Fit

12.2. Lean-Canvas Pitfalls

12.3. Validating Presumptions

12.4. Value Proposition

12.5. Lean Canvas Walk-thru

13. Lean Goals Example Iterate or Pivot Strategy

13.1. Iteration 1 - Example Biz Concept to MVP

13.1.1. Goal

13.1.1.1. Goal: Craft a Valid Business Model

13.1.2. Strategy:

13.1.2.1. Execute Lean Business Model Generation Modified for Bootstrapping Startups

13.1.2.1.1. V Metric Execute or Pivot Validation

13.1.3. Initiatives

13.1.3.1. i1: Establish v1 Goals, Initiative & Metrics

13.1.3.1.1. V Metric1.1 Validate Goal Initially with Lean Value Proposition Canvas Outcome

13.1.3.2. i2: Select Top Customer Segment

13.1.3.2.1. V Metrics 2.1 Validate Customer Segment

13.1.3.2.2. V Metrics 2.2 Validate TAM, SAM, & SOM

13.1.3.2.3. V Metrics 2.3 Validate Competitors & Existing Alternatives

13.1.3.2.4. i2a Identify Early-adopter Characteristics

13.1.3.3. i3: Investigation Product v. Market

13.1.3.3.1. V Metrics 3.1 Validate Market Hypothesis

13.1.3.3.2. V Metrics 3.2 Validate Market Hypothesis

13.1.3.4. i4: Outline Minimum Viable Solution

13.1.3.4.1. i4a: Investigation Product Due-diligence

13.1.3.5. i5: Craft Value Proposition Statement for Marketing

13.1.3.5.1. V Metrics 5.1 Validate the Value Prop

13.1.3.5.2. i5a: Associate High-level Concepts

13.1.3.6. i6: Map Revenue Plan

13.1.3.6.1. i6a: Identify Channels

13.1.3.6.2. i6b: Outline Cost Structure

13.1.3.6.3. i6c: Select Revenue Streams

13.1.3.6.4. i6d: Summarize ProForma Financials

13.1.3.7. i7: Identify Key Commercial Metrics & Milestones

13.1.3.8. i8: Build Schedule & Execute Minimum Viable Product Plan

13.1.3.8.1. V Metrics 8.1 Integrate Customer Feedback

13.1.3.9. i9: Soft Launch Minimum Viable Product

13.1.3.9.1. V Metrics 9.1 Integrate Customer Feedback

13.1.4. Metrics

13.1.4.1. Validation Metrics

13.1.5. Key Resources

13.1.5.1. Tech Resources

13.1.5.2. Human Resources

13.1.5.3. Partnerships

13.1.5.4. Financial

13.2. Iteration 2:

13.2.1. Goal

13.2.1.1. Goal: Launch MVP

13.2.2. Strategy

13.2.3. Initiatives

13.2.4. Metrics

13.2.5. Key Resources

13.3. Iteration 3:

13.3.1. Goal

13.3.1.1. Goal: Market Penetration Goal

13.3.2. Strategy

13.3.3. Initiatives

13.3.4. Metrics

13.3.5. Key Resources