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Welche Probleme und Zielsetzungen gibt es bei der Erstellung eines Podcasts und/oder eSpots? Achtung: B2B-Bereich by Mind Map: Welche Probleme und Zielsetzungen gibt es bei der Erstellung eines Podcasts und/oder eSpots? Achtung: B2B-Bereich
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Welche Probleme und Zielsetzungen gibt es bei der Erstellung eines Podcasts und/oder eSpots? Achtung: B2B-Bereich

Podcasting

video

how to communicate the new podcast?

What types of performance measurement?

What is the target audience?

Who is doing the podcast?

How often update/release a podcast?

What added value does the podcast provide?

Whats a reasonable length that listeners keep listening?

How to distribute the podcast(s)?

Podcast vs. Webcast

eSpots

Image building

Tutorials

Restiction Podcast vs. eSpots

Mobile Marketing

Mobile Tagging

weiterer Link: http://mobile-tagging.blogspot.com/ 

Blogging

User Generated Content

Info-Beschaffung / Marktforschung

Spam-Einträge

Resourcen